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How to Humanize PPC Ads

Kissmetrics

As marketers and brands, many of you use PPC ads to drive traffic to your brand or a client’s website. After all, PPC ads have obvious advantages. You can reach new customers, track your results, and manage your budget. By humanizing your PPC ads, you can stand apart from your competitors. It’s the human touch.

PPC 195
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Guide to Using Facebook Business Manager

Inflow Insights

Facebook launched Business Manager to help companies manage and organize their Facebook Pages and advertising accounts without being tied only to an individual personal account. In this guide, we will cover how to set up Facebook Business Manager and explore its many features and benefits for your company or agency.

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Google Ads vs Facebook Ads for eCommerce: How and When to Use Each Advertising Platform

Inflow Insights

With a limited advertising budget, what PPC channels should you invest in? The budgeting method we recommend to find your most profitable campaigns. If you’re a new company, or if you’re selling unique products, there might not be any relevant keywords and search volume that you can target in your Google PPC ads yet.

PPC 156
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Google Ads vs Facebook Ads for eCommerce: How and When to Use Each Advertising Platform

Inflow Insights

As mentioned above, we recommend eCommerce businesses run a combination of paid social advertising and paid search advertising campaigns. If you’re a new company, or if you’re selling unique products, there might not be any relevant keywords and search volume to target in your Google PPC ads yet. Less visually appealing in nature.

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How to Start an Ecommerce Affiliate Program to Increase Sales

SellBrite

Perhaps they aren’t actively looking for products like yours, or they’ve never been to your website, so they don’t see your pay-per-click (PPC) ads. How to manage your program to increase sales. To make managing your ecommerce affiliate program as streamlined as possible, use tools to automate processes.

eCommerce 103
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Shopify SEO Experts: Get Your Store #1 on Google

AcquireConvert

Referrals and recommendations from other business owners are a great start but be sure to check out that they can deliver what you need. Otherwise, you’re travelling blindly down a road and will never know when you get to your destination. The best ones will want to audit your website and provide recommendations on the path forward.

SEO 28
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How a Great Plan Can Prepare You for the Worst

Omnisend

Helen Trendell, Co-Founder and Managing Director of ThoughtShift, knows better than most how to help ecommerce merchants grow their business—all through cohesive marketing strategies. Helen Trendell, Co-Founder & Managing Director, ThoughtShift. We simply wanted to add travel to our e-commerce experience.