Inflow Insights

MAY 1, 2020

Before I became the Director of Marketing at Inflow , I worked at various consumer packaged goods companies that utilized eCommerce as one of their go-to-marketing channels. A classically trained brand marketer, I was able to learn more about digital activations as a part of promoting this channel.

PPC 109

PPC eCommerce Marketing SEO 109

Groove

APRIL 4, 2024

As a member, you'll have the opportunity to measure your store's performance against peers, delve into valuable data analytics, and embark on optimizing your eCommerce operations with the backing of comprehensive, up-to-the-minute data. Certain metrics are critical for assessing a store's financial well-being and operational effectiveness.

BigCommerce 150

BigCommerce eCommerce Payment Services Merchant Services 150

Inflow Insights

MAY 14, 2020

We continue to see the impact of COVID-19 on eCommerce marketing and key performance indicators. Therefore, we are providing another update on eCommerce digital marketing trends and observations during the COVID-19 pandemic. Across our SEO clients, Traffic has shown a steady increase since early March. SEO Recommendations.

eCommerce Marketing 121

eCommerce Marketing eCommerce Marketing SEO 121

Groove

APRIL 4, 2024

Certain metrics stand out for their direct impact on a store's financial health and operational efficiency. By focusing on these core metrics, you are empowered with the knowledge to refine your strategies, enhance your operations, and ultimately, achieve greater success the as a Shopify store.

Shopify 150

Shopify eCommerce Payment Services Merchant Services 150

Groove

MARCH 24, 2022

Selecting an eCommerce marketing agency for your BigCommerce online store is a crucial step in achieving your eCommerce goals. As an Elite BigCommerce Partner Agency , our certified team is available to assist in growing your mid-market business with BigCommerce Enterprise. What Is An eCommerce Marketing Agency?

BigCommerce 195

BigCommerce B2C eCommerce Marketing B2B 195

Kissmetrics

NOVEMBER 18, 2020

It Can Help You Understand the Market. You’ll document the problem you’re solving, your unique solution, your market, the competition, your team, and a little information about your company culture. Step 3: Market and Industry Research. Step 4: Operations Plans. Will my operations change or remain the same as I grow?

eCommerce 278

eCommerce PPC Operations SEO 278

RetailMinded

NOVEMBER 4, 2023

Partner With an SEO Service for E-Commerce When you choose to work with an agency that offers SEO services for e-commerce sites, you’re investing in a future of increased visibility and traffic. Time Savings: Doing SEO yourself takes time away from other business tasks.

eCommerce 52

eCommerce PPC SEO eCommerce Platforms 52

Retail TouchPoints

JULY 21, 2020

Go back to foundational SEO initiatives. While many things are changing and difficult to predict right now, the power of fundamental SEO initiatives remains unaffected. Retailers should prioritize their search efforts around core tasks that can benefit organic search visibility while also having a wider positive marketing impact.

Online Retail 184

Online Retail SEO eCommerce Retail 184

BigCommerce

MAY 2, 2017

We worked with Amazon SEO expert Bryan Bowman in the Fall of 2016 to publish a comprehensive, step-by-step guide to ranking on page 1 of Amazon. So I dropped my price to cost and cranked up the PPC. It wasn’t until I read your article “How To Master Amazon SEO” that I considered rearranging the Product Title.

Payment Services 379

Payment Services Merchant Services Payments BigCommerce 379

Kissmetrics

SEPTEMBER 22, 2020

SEO is the main source of traffic for your website but without a high-converting funnel, you might as well retire. 1 Neil Patel Digital — Best For SEO + CRO. There’s a reason why our co-founder Neil Patel’s marketing content is ranked so high on google for any term you can think of. No, I’m serious.

eCommerce 316

eCommerce Social Media SEO PPC 316

Korona

JANUARY 14, 2021

Marketing is a critical aspect of any business. Lead generation, customer outreach, social media, content, and so much more go into creating a coherent marketing strategy. All of this is made a whole lot more difficult if you’re marketing for a franchise. Digital Marketing Strategies Overview. What Is Franchise Marketing?

Marketing 52

Marketing Payment Services Social Media POS 52

Kissmetrics

DECEMBER 14, 2021

Our growing team is dedicated to implementing innovative, adaptive, and data-driven digital marketing plans that help brands connect with their audience. There are approximately 20 to 30 success stories delivered every month for the different digital marketing services we offer, in the different countries we operate.

Customer 208

Customer SEO Cryptocurrencies PPC 208

Store Growers

JANUARY 29, 2020

Product IQ: Leveraging product knowledge to guide your marketing efforts. With SEO, you don’t always know which search queries are driving the sales. In Email Marketing. Another HUGE topic is how to leverage your Product IQ with email marketing. What is Product IQ . Which products drive sales? Using Product IQ.

PPC 113

PPC Article eCommerce Shopify 113

BigCommerce

JULY 13, 2017

For online brands looking to expand into new markets, eBay is often overlooked in favor of Amazon or selling on Facebook. That said, establishing credibility through sales on eBay with an emphasis on great customer service has been my most successful marketing tactic to date. Damon Didier, VP of Marketing at Office Furniture Source.

BigCommerce 415

BigCommerce Multi-channel Gifts Channel 415

AcquireConvert

OCTOBER 23, 2022

Choose a Shopify SEO expert by following these best practices…. You’re likely to rely on the results produced by your Shopify SEO expert to grow your business. So, it pays to do your due diligence before simply going with the first SEO company you find. Ask yourself: How can your website and SEO performance be improved?

SEO 28

SEO Shopify PPC Recommendation 28

Inflow Insights

JUNE 26, 2020

It’s common in digital marketing agencies for different teams or employees to create their own workflow processes. Instead of paying marketing experts for delivering awesome results with their digital marketing strategies, you’re now paying them to manage processes.

PPC 78

PPC eCommerce SEO Definition 78

Kissmetrics

OCTOBER 24, 2020

This works better with some services such as content, but not so much with something like SEO, which takes longer. Audit – Agencies may provide you with a free audit, such as things to optimize with your technical SEO or how to improve your design. Market – Not all markets are the same and need different strategies.

SEO 258

SEO Channel Marketing Management 258

GetElastic

SEPTEMBER 15, 2021

Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers. However, data shows that: 33% of marketers plan to increase spending on customer acquisition, versus only 18% on customer retention. Creating personalized product recommendations.

B2B 146

B2B eCommerce Customer SEO 146

Kissmetrics

OCTOBER 4, 2020

For many business owners and marketers, analyzing and deploying data can be an intimidating prospect. Other agencies specialize in certain areas of analytics such as marketing vs operations. This can include things like marketing channels (search, PPC, content), operations or product data.

Technology 283

Technology PPC Channel Marketing 283

Kissmetrics

AUGUST 18, 2020

It’s no surprise that nearly 80% of marketers consider PPC profitable and beneficial for their businesses. . There’s a reason PPC agencies exist — managing countless moving parts, and continuous algorithm updates take time. To make matters worse, choosing the best PPC company for your business presents a new set of challenges.

PPC 313

PPC Social Media Multi-channel Mobile 313

Inflow Insights

APRIL 9, 2020

In recent posts, we’ve shared what other eCommerce businesses are doing to get through this challenging time and what marketing strategies you should consider for your eCommerce business during this crisis. How long could your business operate before you ran out of cash? 3) The Most Realistic Scenario for Your Business.

Shipping Costs 167

Shipping Costs eCommerce Payment Services Payments 167

Inflow Insights

JULY 29, 2019

My goal was to build a $10 million eCommerce marketing agency — and build it fast. In my opinion, the conditions of natural growth gives us the opportunity to build a better eCommerce marketing agency — better for clients, and better for employees. A few years ago, I thought that too. In the end, this honesty works for everyone.

eCommerce 103

eCommerce PPC SEO eCommerce Marketing 103

Kissmetrics

AUGUST 22, 2017

Growth hackers…growth managers…growth marketers — startups these days are all about growth. This article will help shine some light on one of the hottest and most lucrative jobs in the marketing field today, while taking a closer look at how to hire the right kind of person to propel your company forward.

Management 212

Management SEO PPC Social Media 212

Kissmetrics

JUNE 29, 2021

In the digital marketing realm, this is often referred to as “CPA” or “ cost-per-acquisition.”. Once you determine that, it becomes much easier to scale up your marketing because you know you can pump more dollars into your campaigns and get XYZ in terms of customers out the other end. Determine Goals. Social Media. They will respond.

Customer 276

Customer Social Media Customer Retention eCommerce 276

FastSpring

DECEMBER 18, 2020

According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market. In some ways, the move from B2B sales happening offline to online mirrors other trends we see in the B2C market. It’s clear that to succeed in the B2B market, making your product available online is a winning strategy.

B2B 148

B2B eCommerce Payment Services SEO 148

Kissmetrics

FEBRUARY 17, 2021

Neuromarketing is a branch of marketing that integrates consumer phycological principles with marketing best practices. There are probably innumerable ways you can use psychology to set up your website or improve your marketing. They each have their own job in ensuring you survive and operate properly. Makes sense, right?

Customer Retention 303

Customer Retention Article Marketing Other 303

Kissmetrics

MARCH 7, 2021

It offers you plenty of marketing tools to make your store a success from the start. SEO-friendly : With Shopify, your products have a real chance of ranking in search engines for keywords once you’ve optimized your products and pages. Gone are the days when you had to figure out how to start an ecommerce site from scratch.

Shopify 295

Shopify Payment Services Payments Merchant Services 295

Kissmetrics

JULY 31, 2021

Based on the AIDA model, then, a traditional-style sales marketing funnel might look something like this: The problem? As a marketer, you must understand their behaviors, their personalities, and their needs to convert them into paying customers. Consider using PPC ads to increase traffic in the first instance.

Download 361

Download Social Media Subscription Customer 361

FastSpring

FEBRUARY 20, 2020

Who creates an online marketing strategy that’s consistent with company goals and objectives? For the most part, the role of an Ecommerce Manager is very similar to that of any marketing manager. The overall business strategy should guide every digital marketing decision. Who makes sure all your online transactions run smoothly?

Management 88

Management eCommerce Payment Services Payments 88

FastSpring

JUNE 11, 2024

Affiliate marketing can be a great growth lever to scale your digital product business, but how can you drive meaningful growth with the right affiliates without losing out to fraud or shady attribution schemes? And for those watching and listening, Adam is a digital marketing and affiliate marketing veteran.

Marketing 113

Marketing Merchant Services Payment Services SEO 113

365 Retail

NOVEMBER 14, 2022

But the peak season sales market is a competitive one, so getting ahead of the game and understanding your customer’s wants and needs is critical. Using a sound PPC and SEO strategy to support enticing promotions is a surefire tactic to create a buzz around your brand early on. Get your affairs in order today!

Payment Services 57

Payment Services Shipping Costs Merchant Services Order Fulfillment 57

VTNS Solutions

MARCH 11, 2023

Other causes of failure include reduced market demand, inaccessibility to quality staff, resource mismanagement, poor and unfavorable customer relations, poor pricing strategies, a disregard for new ideas and developments in products or services, and a failure to respond to the pressure and offers of competitors. of SMEs and 37.3

Social Media 36

Social Media Payment Services Leisure Operations 36

MagentoBrain

JUNE 15, 2023

Ecommerce allows businesses to reach a global audience and operate 24/7 without the limitations of physical store hours or geographic location. Alternatively, you may identify an underserved market or a gap in the market, and choose to fill that niche. Consider factors such as your budget, marketing channels, and messaging.

Payment Services 52

Payment Services Shipping Costs eCommerce Social Media 52

Inflow Insights

OCTOBER 27, 2021

Many marketers are surprised to discover that they’ve been calculating conversion rate all wrong. Most businesses have some degree of seasonality, especially those that only operate at certain times of the year. We’d expect the same effect if a client started PPC efforts (Iike Google Ads) from scratch, as well. Seasonality.

Channel 113

Channel Mobile eCommerce PPC 113

BigCommerce

DECEMBER 13, 2017

Amazon’s control of market and mindshare isn’t a closed ecosystem. Brands should also invest in SEO optimization especially for Amazon as it’s a highly competitive environment for pricing, descriptions, reviews, and alternative products. That, combined with great reviews and optimized SEO you’ll have a winning strategy.

Shipping Costs 414

Shipping Costs Marketing Merchant Services SEO 414

Kissmetrics

OCTOBER 23, 2020

More so, marketing. While you’ll find several end-to-end marketing agencies, it’s nearly impossible to get results without specialized knowledge – something that specialized or “niche“ marketing agencies offer. How Specialized Marketing Agencies Guarantee Success? Business is no different.

Marketing 254

Marketing Social Media SEO PPC 254

Ecommerce Platforms

MAY 24, 2023

With the introduction of AI in a variety of software, you can also utilize it for your marketing needs. To help you browse through some of the most popular marketing tools that are powered by AI, the following list guides you along 10 of the best AI marketing tools. In this article: What is an AI Marketing Tool?

Marketing 118

Marketing Payment Services SEO Social Media 118