Inflow Insights

JANUARY 15, 2020

Pay-per-click (PPC). SEO and PPC are the activities that generate traffic (the “cookies”), but if CRO is missing (the “milk”), that added traffic may not lead to a significant sales increase. This is why SEO, PPC, and CRO tend to work best together. Target those people when driving traffic to your website through PPC and SEO.

PPC 162

PPC eCommerce SEO X-cart 162

Inflow Insights

JANUARY 26, 2022

After all, more purchase channels often mean more revenue, too. Just look at this client , who saw a 74% increase in PPC revenue after implementing tracking solutions!). Why Integrate PPC Call Tracking? It has been updated for accuracy and to reflect modern practices. How Does Call Conversion Tracking Work?

PPC 115

PPC eCommerce Multi-channel SEO 115

Inflow Insights

AUGUST 25, 2021

Over the last few weeks, we’ve published a multi-part blog series with eCommerce holiday marketing tips and strategies. to go all-in on What selling tactics (urgency, fear, social proof, etc.) Between SEO, social, PPC, email, and content marketing experts, there’s a lot that goes on. Keep an eye on your competitors.

eCommerce 109

eCommerce Marketing Shipping Costs Social Media 109

Inflow Insights

MARCH 27, 2020

In other words: You already know that using tactics such as pay-per click (PPC) campaigns, search engine optimization (SEO) and conversion rate optimization (CRO) are important in general. eCommerce PPC Marketing Strategies. #1: 1: Use a “See, Think, Do” Social Media Ads Strategy. Get in touch.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Kissmetrics

FEBRUARY 26, 2021

Google Ads (previously known as Google AdWords) is an advertising platform for PPC ads. If you’re not yet convinced about how effective the platform is, perhaps these numbers can give you more clarity: 58 percent of Millennials say they purchased a product because of an online or social media ad. Display Ad Campaigns.

Merchant Services 288

Merchant Services Mobile Social Media Multi-channel 288

Korona

JANUARY 14, 2021

Lead generation, customer outreach, social media, content, and so much more go into creating a coherent marketing strategy. It’s more complicated than a multi-location business because each branch is run by a separate entity. Social Media. PPC campaigns. Local social media. Keep It Local.

Marketing 52

Marketing Payment Services Social Media POS 52

Ecommerce Platforms

DECEMBER 20, 2021

From top-down optimization of your affiliate programs to setting up multi-touch attribution or SEO-optimized links or tracking social media performance, affiliate management services providers help brands increase their reach and awareness with a cost-effective approach.

Merchant Services 104

Merchant Services Management eCommerce Multi-channel 104

Inflow Insights

JULY 8, 2019

What is Keyword Level Call Tracking (PPC Call Tracking)? Why Integrate PPC Call Tracking? Call tracking for PPC at the keyword level yields more revenue in a number of ways: Understand the intent of phone leads : What are they looking to get, what questions or objections are they raising, and what is their path to convert?

PPC 61

PPC eCommerce Multi-channel SEO 61

Lemonstand

OCTOBER 16, 2018

Social media platforms have been growing in popularity every year. While it all sounds like sunshine and daisies, social media often gets a bad rap when it comes down to sales. Social media sales don’t happen, right? And Instagram is much more than just a notable, buzz-worthy social media platform.

eCommerce 83

eCommerce Social Media Merchant Services Multi-channel 83

FastSpring

NOVEMBER 12, 2019

Personalize communication across all channels. What channels will help advertise your deals the best (Twitter, PPC, Facebook, etc.). What channels you’ll be using to advertise your BFCM deals. For example, you might not usually use PPC, but it can help showcase your offers over BFCM. Set your discount rate.

Payment Services 65

Payment Services Multi-channel Mobile PPC 65

Ecommerce Platforms

MARCH 26, 2020

However, you can also track down competitors by assessing some of the hashtags related to your industry on social media or looking at the comments left on industry forums. For instance, paying for a higher package could allow you to access things like multi-channel integration. Features like social media access.

Shipping Costs 228

Shipping Costs Payment Services Merchant Services Payments 228

Ecommerce Platforms

MARCH 2, 2022

Multi device page preview: if you need to see how your visitors are going to view your page, the Multi-device page preview can help with this. With this tool, you can unlock new audience and channel options with minimal guess work.

Multi-channel 104

Multi-channel Conversion Optimization Arts Definition 104

SellBrite

JULY 1, 2019

If you have a multi-channel e-commerce business , you need a way to track your inventory across multiple platforms. It might be a bit of shameless, self-promotion but, use a tool like Sellbrite to sync up your inventory and automatically update amounts across all of the channels you use. Setup an inventory tracking system.

Shipping Costs 84

Shipping Costs Shipping Multi-channel Payment Services 84

FastSpring

OCTOBER 25, 2019

They fail to interpret the impact of annual or multi-year contracts. Your SaaS might be trying all types of paid marketing like social media campaigns, email marketing, and Pay-Per-Click (PPC) advertising. Take a look at where your marketing budget is going, and what channels are converting more than others.

Payments 61

Payments Subscription Social Media Payment Services 61

Kissmetrics

DECEMBER 9, 2022

Social media posts, blog posts, SEO, PPC, financials, processes – you name it. Marketing departments can automate repetitive tasks such as email marketing, social media posting, and even ad campaigns. From scheduling social posts to automated emails and nurturing tactics, the options are nearly limitless.

Social Media 313

Social Media Marketing Shopping Carts eCommerce 313

Inflow Insights

JANUARY 31, 2022

When one marketing channel is performing well, it’s common for eCommerce brands to devote as much budget as possible to that top-performer — more often than not, at the expense of other, less-flashy initiatives and efforts. Gone are the days of devoting all of your budget and attention to a single marketing channel.

Social Media 128

Social Media Multi-channel PPC Channel 128

Omnisend

APRIL 30, 2021

It creates a consistent approach across all of your marketing platforms such as email, SMS (text) and social media to attract, convert and keep customers coming back. With some initial planning, omnichannel marketing does the legwork to drive your sales without bombarding your customers with the same message on every channel.

Jewelry 144

Jewelry eCommerce Marketing Merchant Services eCommerce 144

ROI Revolution

JANUARY 25, 2023

Additionally, we saw many brands expanding past Amazon onto other retail media channels. Christine Schulze, Team Lead, Social Media Brands have been thinking beyond platform revenue growth and into how they can use paid social to grow revenue incrementally. images, videos, testing, scaling) is growing. 

eCommerce 78

eCommerce Social Media SEO Payments 78

Kissmetrics

MARCH 8, 2021

The point is that people keep their phones handy and are always ready to use them to find information or check the latest social media updates. The average CTR for PPC ads is even worse at 2%. Instead of putting all of your eggs in one basket, use multiple channels to segment subscribers. Pretty cool, right?

Payments 354

Payments Marketing Payment Services Mobile 354

BigCommerce

FEBRUARY 13, 2018

When you factor in the expanded ecommerce selling opportunities through omni-channel retail (like adding Amazon and eBay storefronts to your sales approach, for example), it’s easy to see that now is the best possible time to grow an ecommerce business. Ecommerce (and now omni-channel retail ) has had a major impact on customers.

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

Kissmetrics

MARCH 2, 2018

When it comes to social media, today’s consumer is everywhere. In fact, the average consumer has seven different social media accounts spread across multiple platforms. Hootsuite is a necessity for managing your social media presence. Salesforce is king when it comes to customer relationship management.

Social Media 206

Social Media Multi-channel Channel SEO 206

ESW

DECEMBER 14, 2020

In fact, you may find digital efforts, like social media, PPC and digital content, resonate more with consumers as people spend more time online. Marketing for a new eCommerce site should use a retailer’s traditional channels as well as new ones, such as pay-per-click and video ads.” Merchants must promote and market it.

eCommerce 78

eCommerce Multi-channel PPC Merchant Services 78

Inflow Insights

DECEMBER 8, 2021

Types of Digital Marketing Audits Technical SEO Audit Content Marketing Audit PPC Audit Analytics & Tracking Audit Conversion Rate Optimization Audit. PPC Metrics. Evaluate your social media marketing, email marketing , and other promotional channels. Paid Advertising (PPC) Audit. Table of Contents.

Improvements 106

Improvements Marketing PPC SEO 106

FastSpring

JANUARY 8, 2019

The main channel of communicating with Google as a website owner, Google Webmaster Tools gives feedback about your website and your Google rankings, from Google, so you can tweak and optimize your website performance for better results. Multi-Channel Ecommerce. Pay Per Click (PPC). Social Media. Net profit.

Merchant Services 62

Merchant Services Payment Services Payments eCommerce 62

SellBrite

DECEMBER 9, 2020

This makes it a likely channel for customers to discover your product, and one that you should definitely be leveraging if you aren’t already. Google Shopping allows you to show up in multiple search results—as a website, a text-only PPC ad, and a Shopping result. Google Shopping is a marketing channel perfect for conversion.

Merchant Services 148

Merchant Services Shipping Costs Article Information 148

Inflow Insights

JANUARY 3, 2021

The best eCommerce stores leverage the power of their blogs, social media, images and video streams to get more eyes on their products and increase conversions. Multi-Expert (aka “Roundup” Articles). Like niche-topic articles and blog posts, multi-expert content can be delivered in blog post or article format.

eCommerce 164

eCommerce Multi-channel Social Media Article 164

Inflow Insights

JANUARY 3, 2021

The best eCommerce stores leverage the power of their blogs, social media, images and video streams to get more eyes on their products and increase conversions. Multi-Expert (aka “Roundup” Articles). Like niche-topic articles and blog posts, multi-expert content can be delivered in blog post or article format.

eCommerce 90

eCommerce Multi-channel Social Media Article 90

Ecommerce Platforms

SEPTEMBER 16, 2020

70% of marketers believe SEO is more effective than PPC. While we're on the subject of meta tags, Smart SEO offers another unique feature – multi-language support for meta tags (as well as its JSON-LD structured data). This app supports Shopify Store Languages (its multi-language) feature. Instant page loading.

SEO 104

SEO Shopify Marketing eCommerce 104

BigCommerce

AUGUST 31, 2017

It’s official: #FirstDayOfSchool2017 is trending on social media and the back-to-school shopping season is in full force. Yet, channel distribution is necessary in order to win sales. These marketing channels are essential to increasing sales over the holidays. Social ads are a must! Max DB, Founder, HeyMaxDB.

Marketing 252

Marketing Shipping Costs Multi-channel X-cart 252

BigCommerce

JULY 3, 2017

Small towns + social media = success! That’s when I met BigCommerce, built a site, taught myself SEO and PPC. – Nick Borrelli, Ecommerce and Marketing Director, NuWave Marine. Social media is the most successful. We’ve tried to do lots of direct marketing as well as PPC advertising.

BigCommerce 209

BigCommerce Social Media Beauty and Health Shipping Costs 209

ROI Revolution

AUGUST 5, 2021

Claim your copy so you can profit off of this channel’s meteoric rise. In this expert webinar , you’ll uncover insights like: Full-funnel marketing strategies to optimize your brand across paid media channels and your website. 50% of marketing decision-makers say they’ll use voice as a marketing channel this year.

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

DECEMBER 2, 2021

Digital emerged more than ever as a channel for consumers looking for home products. Facebook and Google channels drove growth several times that of online stores. Overall digital sales are expected to grow 20% in 2021, and online was an extremely profitable channel for apparel brands last year. billion in 2020. billion in 2020.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

MARCH 2, 2021

As COVID-19 shut down traditional sales channels for many B2B brands in 2020, the value of digital transactions grew 9.6% Social media advertising stats + trends in the face of COVID-19. US adult social media users spent 7 more minutes per day on social media in 2020 than 2019 – total of 82 minutes.

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195

ROI Revolution

JULY 1, 2021

Claim your copy so you can profit off of this channel’s meteoric rise. In this expert webinar , you’ll uncover insights like: Full-funnel marketing strategies to optimize your brand across paid media channels and your website. 50% of marketing decision-makers say they’ll use voice as a marketing channel this year.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

JUNE 1, 2021

In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. Email will be the top channel that brands use to communicate with customers and prospects in 2021, though voice search and ads are also making their way up the ladder.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

Omnisend

JANUARY 5, 2024

Here are just some of the benefits:: Increased visibility More credibility Owned channel (no need to worry about social media algorithm updates) More control over customer experiences Exactly what you want your brand to deliver, right? Now, let’s get to work. So as the first step, identify your website’s main purpose.

eCommerce 88

eCommerce Payment Services SEO Social Media 88

ROI Revolution

MAY 6, 2021

Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. In fact, 7 6% of Instagram users have made an impulse buy on social media simply due to ease of purchase. Social media + COVID-19 trends. March 11 update. March 9 update.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148