Groove

MARCH 2, 2025

With advancements in AI-driven email marketing , dynamic personalization, and mobile-first design, businesses must continuously refine their email strategies to remain relevant. With the ability to generate an average ROI of $36 for each $1 spent , email marketing is an indispensable part of any online business strategy.

eCommerce 237

eCommerce Mobile Marketing Improvements 237

Retail TouchPoints

JUNE 13, 2025

Stitch Fix Transformation Strategy is Working “These results reflect the strength of Stitch Fix’s value proposition and the disciplined execution of our three -phased transformation strategy ,” said Stitch Fix CEO Matt Baer on a call with analysts.

Multi-channel 147

Multi-channel Accessories Apparel Subscription 147

Retail TouchPoints

MAY 23, 2025

Hyper-personalization is a strategy that uses data and AI to create experiences that are tailored to individual shoppers or customers. But retailers dont have to let the gaps in their current personalization strategy slow them down from testing hyper-personalization and AI.

Retail 262

Retail Shopify Clothing Information 262

Forrester eCommerce

AUGUST 19, 2024

Over the last 18 months, I’ve been noticing an increase in discussions about go-to-market strategy in B2B circles, just as ABM rose in popularity over 10 years ago. In particular I have observed: Platform vendors that previously badged ABM platforms are now repositioning as GTM platforms.

B2B 448

B2B Marketing 448

Groove

OCTOBER 11, 2024

Core Components of Email Marketing Management Email marketing campaign management can be broken down into these core components: Strategy Development The process of creating an email marketing strategy starts with setting clear, measurable goals for your campaigns. We specialize in developing and optimizing Klaviyo email campaigns.

Management 370

Management eCommerce Marketing Recommendation 370

Retail TouchPoints

APRIL 11, 2025

For 2025 and beyond, the emphasis on change in strategy to ensure a healthy consumer base for UK retailers is, unsurprisingly, requiring retail leaders to invest more in digital retail than ever before. Retail sales, adjusted for the inclusion of Black Friday, fell by 0.3%

Payment Services 237

Payment Services Retail Point of Sale Technology 237

Retail TouchPoints

MARCH 12, 2025

Adjustments to the companys selection of national brands and promotional strategy also are underway. Store Footprint to Remain Steady, but Digital Needs Work The third piece of Buchanans turnaround strategy involves removing friction in Kohls omnichannel offerings. Strengthening our proprietary brand offering is key to our success.

Jewelry 267

Jewelry Department Stores Omnichannel Improvements 267

Groove

NOVEMBER 7, 2024

Selecting the right strategy for business growth could be your key to achieving success. Understanding omnichannel vs. multichannel eCommerce, however, can be vital to determining the optimal strategy for your business. Let’s look at this strategy more closely. Let’s look at a few distinct areas where you can see a difference.

Multichannel 383

Multichannel Omnichannel eCommerce Channel 383

Retail TouchPoints

JANUARY 30, 2025

Our strategy is to buy and sell, DAngelo explained in an interview with Retail TouchPoints. Image courtesy Laura Ashley In Europe, Gordon Brothers also developed an innovative ecommerce strategy: Gordon Brothers was not prepared to run a [multinational] ecommerce site, so we did a test in Europe, explained DAngelo.

Operations 179

Operations eCommerce Management Fashion 179

Groove

NOVEMBER 9, 2024

Creating an effective eCommerce blogging strategy is a powerful way to attract new customers and drive sales. The Core Benefits of Blogging for eCommerce Brands A wise eCommerce blogging strategy offers a lot of benefits. This increases the likelihood that potential customers will discover it.

Blog 367

Blog eCommerce Marketing SEO 367

Groove

NOVEMBER 5, 2024

Podcast : Download | Subscribe : Apple Podcasts | Google Podcasts | Spotify Meeting Matt Dornfeld from Feedonomics.com In this engaging episode, Matt Dornfeld, Senior Director of Global Partnerships at Feedonomics, joins host Ethan Giffin to explore the intricacies of omni-channel eCommerce, data management, and evolving marketing strategies.

eCommerce 425

eCommerce Management BigCommerce Merchant Services 425

Forrester eCommerce

MAY 14, 2025

Boardrooms are abuzz with meetings to tackle head on the reverberations of country-specific US tariffs on the world and the subsequent retaliatory measures from large global trading partners, such as from Canada, China, the EU, Mexico, etc.

Automotive 195

Automotive Supplies Customer 195

Groove

OCTOBER 10, 2024

Organizations that use this strategy have access to a highly reliable communication method with higher open and engagement rates than email. This strategy integrates well with an omnichannel campaign. Fortunately, there are strategies you can use to ensure your messages reach the right audience at the right time.

Marketing 348

Marketing eCommerce Improvements eCommerce Marketing 348

Retail TouchPoints

DECEMBER 6, 2024

And now, as a whole new demographic ( Gen Z ) ventures further into parenthood, brands and retailers need to adapt their strategies to reflect this cohorts behaviors, priorities and even beliefs. Our long-term strategy for Carter’s is to continuously anticipate and meet the evolving needs of our shoppers.

Apparel 289

Apparel Fashion Social Media Consumer 289

Groove

OCTOBER 22, 2024

An omnichannel retail strategy serves as a powerful way for your eCommerce store to reach a wider audience of shoppers. When combined with eCommerce website management services for cross-channel eCommerce, these platforms can be highly valuable to anyone wanting to implement an omnichannel retail strategy.

eCommerce Platforms 333

eCommerce Platforms Omnichannel Online Retail Multi-channel 333

Groove

OCTOBER 11, 2024

Integration With Other Marketing Strategies SMS marketing works well with other common marketing strategies , including email and social media. User-Friendly Interface SMS and MMS messaging platforms offer easy management, so you can establish your strategy as you see fit.

Merchant Services 352

Merchant Services eCommerce Platforms eCommerce Marketing 352

Retail TouchPoints

DECEMBER 16, 2024

we discovered that in order for organizations to both benefit and pull off ambitious climate strategies, they need to take their sustainability strategy out of the sustainability team and embed it into the wider organization as part of a companywide transformation.

Supplies 277

Supplies Fashion Management Operations 277

Groove

DECEMBER 7, 2024

Today, brands that seize opportunities at the forefront of their industries know how to fully develop omnichannel eCommerce strategies that put these technologies to work for them. A quality eCommerce content strategy provides more ways for potential customers to find your store. Why should people trust my brand?

eCommerce 328

eCommerce Marketing Social Media White Paper 328

Groove

JANUARY 13, 2025

This blog post explores the nuances of wholesale eCommerce, explaining the most important challenges, opportunities, and strategies for success. Optimizing Pricing Strategies : Real-time data helps companies experiment with tiered pricing, discounts, or dynamic pricing models that maximize profitability.

eCommerce Platforms 385

eCommerce Platforms B2B Payment Services eCommerce 385

Groove

DECEMBER 11, 2024

This is especially true if you use strategies like gamification and referral bonuses to make your reward program even more enticing. By creating a strategy that integrates email, SMS , and social media marketing, you can execute cohesive campaigns and create a unified experience for shoppers.

eCommerce 317

eCommerce Social Media White Paper Seminar 317

Groove

OCTOBER 14, 2024

If you run an eCommerce business and are ready to take your digital strategy to the next level, you may be searching for things like “CTR meaning,” “what is CTR in marketing” or “click-through rate definition.” Strategies to Improve CTR for eCommerce Once you understand your CTR, you’ll be able to set goals for improvement.

eCommerce Marketing 350

eCommerce Marketing Outdoor eCommerce Channel 350

Retail TouchPoints

OCTOBER 18, 2024

For most retailers, these major brands are setting the standard for the future of AI use – but there are gradual ways to begin implementing AI into your fraud prevention strategy now , versus later when it’s far too late. One way to unlock this is through embracing a decentralized identity strategy.

Consumer 305

Consumer Technology Payment Services Information 305

Retail TouchPoints

OCTOBER 16, 2024

retailers currently use AI in their strategies, with 97% planning to increase investments in 2024. Understanding AI Pricing Strategies Put simply, AI pricing uses algorithms to set optimal prices for products by analyzing vast amounts of data, identifying trends among the various factors impacting prices and basket composition.

Consumer 306

Consumer Retail Recommendation Customer Loyalty 306

Retail TouchPoints

NOVEMBER 14, 2024

By investing in robust cybersecurity strategies and leveraging tools like AI and automation, retailers can reduce the rate and severity of data breaches, saving costs and maintaining customer trust. In light of this, it’s critical that businesses strengthen their defenses. million last year. Deploy AI and automation security tools.

Retail 277

Retail Payment Services Consumer Management 277

Retail TouchPoints

NOVEMBER 7, 2024

Mikayla Hopkins: Brands should prioritize strategies that maximize engagement in this limited time frame, focusing on creating buzz and anticipation without overwhelming consumers with early promotions. Instead of pouring all resources into these peak sales periods, the focus should be on creating a continuous engagement strategy.

Marketing 278

Marketing Social Media Consumer Events 278

Retail TouchPoints

NOVEMBER 5, 2024

Strategies to Improve Authentication Practices To improve authentication practices and encourage customers to adopt more secure login methods, consider the following strategies that balance security with user convenience and education. The goal is to balance convenience and security without compromises.

Payment Services 298

Payment Services Customer Customer Retention Retail 298

Groove

OCTOBER 30, 2024

Here, we’ll look at the steps you can take toward Google Shopping optimization, including product feed enhancement and the use of paid strategies. Bidding Strategies to Improve Google Shopping Rankings As we mentioned, it’s helpful to use effective bidding strategies to improve your Google Shopping rank.

Merchant Services 310

Merchant Services Improvements SEO eCommerce 310

Groove

OCTOBER 22, 2024

To get the most out of this advertising method, use tests to see how people respond to different iterations of a given ad campaign and adjust your strategy based on the results. Consider pairing your ad campaign with a site audit to discover more strategies you can use to maximize your online presence.

PPC 315

PPC eCommerce Channel Management 315

Retail TouchPoints

JANUARY 2, 2025

This transformation has given rise to a distinct dichotomy in consumer expectations, presenting retailers with unprecedented challenges and forcing them to rethink their strategies. They must implement sophisticated pricing strategies to remain competitive without sacrificing profitability.

Shipping Costs 289

Shipping Costs Consumer eCommerce Presentation 289

Retail TouchPoints

JANUARY 7, 2025

Strategies to prioritize should include these three actions: 1. Tom Enright is a VP Analyst in Gartner s Supply Chain Practice, specializing in supply chain strategies and operations across all retail product sectors. To overcome this challenge, organizations must focus on addressing returns fraud.

Supplies 278

Supplies Fulfillment Electronics Management 278