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SMS Marketing: The Comprehensive Guide to Strategic Text Messaging

Groove

What is SMS Marketing? With this uptick in cellular device usage, SMS marketing is a hot topic for eCommerce marketers. So, what exactly is SMS marketing ? SMS marketing stands for Short Message Service 一 or text messaging. The Rise in Popularity of SMS Marketing Let’s go back to over a decade ago.

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Untapping China’s $800 Billion eCommerce Market: 5 Places to Get Started

Profitero

China may be one of the most difficult markets for global consumer brands to tap, but it’s also one of the most lucrative. With more Internet users than any other country, China is the world’s largest and fastest-growing eCommerce market – driven by the rapid pace of mobile adoption.

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5 Millennial Stats Marketers Need to Know

Sailthru

Now 26-40 years old, Millennials, also referred to as Gen Y, saw their parents impacted by the 2007-2009 Great Recession and now make up the majority of parents to children under 18. Now is the time for marketers to optimize their mobile platforms and ensure that browsing, purchasing, and returning are as simple as possible.

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November 2019 Monthly Marketing News Recap

ROI Revolution

Welcome to November 2019’s marketing news recap! This month has given us a lot to be thankful for in the marketing news world. Marketing News Highlights. Online influencer marketing continues to grow as a key strategy for brands to make new sales. Published November 27, 2019. Let’s get started! Fresh Content.

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Folgers Advertises the Intangible

BigCommerce

Folgers was subsequently sold for $3 billion in 2008, and in 2009 the popular ad was somewhat less successfully reimagined. In any event, the campaign’s success is demonstrated by both its longevity and Forgers’ resulting market dominance. Holiday Marketing Takeaway.

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Souq Might Be One Of Amazon’s Best Acquisitions

RTP blog

By Hendrik Laubscher, Buy Box Experts There are few e-Commerce markets as exciting as the Middle East. The area contains some of the wealthiest people on earth, and a market likely to experience consistent growth due to technology becoming a focus as natural resources (oil) diminish. Maktoob was acquired by Yahoo!

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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

From mobile shopping to online payment encryption and beyond, ecommerce encompasses a wide variety of data, systems, and tools for both online buyers and sellers. Keep in mind that ecommerce has a few different spelling variations. Ecommerce Timeline: Year Major Ecommerce Event. 2009 Square, Inc. is founded.

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