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How Retail Businesses Can Use Customer Data to Enhance Targeted Marketing

Retail TouchPoints

Reward Your Most Loyal Customers. Loyalty programs offer another tool to track buying behavior and gather customer data while also driving additional revenue. The global loyalty management market stood at $2.47 billion in 2019 and is projected to reach $10.02 during the forecast period.

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Instagram Ads Prove Third-Party Data is Only Occasionally Accurate

Optimizely

. — Eric Ginsburg (@Eric_Ginsburg) June 1, 2019. jamieisanidiot) June 6, 2019. — jordan fish (@jordanfish) June 4, 2019. — Ee-dah (@lelemonon) June 4, 2019. — Ee-dah (@lelemonon) June 4, 2019. — Alex McPeak (@almcpeak) June 10, 2019. The internet responded with enthusiasm.

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Know How to Plan for Black Friday Deals in 2019

MakeWebBetter

The post Know How to Plan for Black Friday Deals in 2019 appeared first on MakeWebBetter. Not only that, to celebrate the biggest day of the year for retailers, Amazon pushes exclusive offers and deep discounts through ‘Countdown to Black Friday’. So, if you want to extend latest black friday deals, you need to […].

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Zaius Begins Era of Service-Led Retail

Optimizely

CHICAGO, July 18, 2019 — At the Zendesk Showcase today Zaius introduced Zaius for Service , a new product tailored for online retail service teams to gain full visibility of a customer’s information, behaviors, and needs. Need an assist? Let us know how we can help at www.zaius.com.

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4 Tips to Help Retailers Meet PCI DSS Compliance

Retail TouchPoints

From supply chain and labor force disruptions to strict social distancing protocols, online and brick-and-mortar retailers alike have been forced to adapt their businesses practically overnight in order to retain customer loyalty and compete in the evolving digital economy. Conduct frequent employee education sessions.

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The Role of the B2C Marketer Is Changing Fast. Here’s How to Keep Up

Optimizely

Now, marketers have to own the entire customer experience, from the first interaction to true customer loyalty across platforms and devices. Everyone in marketing knows that the field has been taking over by data. As data becomes central to all of marketing, so too you have to adapt and up your data-centric skills.

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Best POS System for Restaurants (November 2019)

Ecommerce Platforms

Promoting your restaurant business through customer loyalty programs, discounts, etc. Billing your customers automatically based on their orders. Customer-facing display. Customer loyalty program. 24/7/365 customer support. Customer relationship management (CRM) functionalities.

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