Forrester eCommerce

AUGUST 28, 2023

In my latest report, The State Of Data Security, 2023, we reviewed and analyzed Forrester survey data to identify the key data security trends of the year. Data is everywhere. What constitutes sensitive data for organizations today has greatly expanded in type and format.

Management 370

Management 370

Forrester eCommerce

DECEMBER 7, 2023

The Forrester Wave™: Governance, Risk, And Compliance Platforms, Q4 2023 is now live! When Odysseus left Ithaca and sailed to fight in the Trojan War, he had no idea how the gods would impact his journey – or that it would take him over 20 years to return home. For 10 years the Greek army […]

Management 264

Management 264

Forrester eCommerce

OCTOBER 19, 2023

The wait is over: The Forrester Wave™: Zero Trust Platform Providers, Q3 2023, is live! In 2020, Forrester published The Forrester Wave™: Zero Trust eXtended Ecosystem Platform Providers, Q3 2020. Three years later, many of the capabilities that were once considered “extended” are now core to Zero Trust.

409

409

Forrester eCommerce

DECEMBER 5, 2023

AWS re:Invent 2023 had many of the usual trappings: lots of Las Vegas glitz, energy from loyal customers, a vast array of partners, more than 200 service announcements, and the combined energy of 55,000 attendees. But through all of the noise and hubbub of a conference that spans over several square miles and multiple casino […]

Customer 217

Customer Operations Information Technology 217

Forrester eCommerce

AUGUST 25, 2023

In July 2023, we attended the Esri User Conference in San Diego, which with 20,000 attendees is the world’s largest geographic information systems (GIS) conference. The conference allowed consumers of GIS like National Oceanic and Atmospheric Administration (NOAA) and Exxon Mobil to demonstrate use cases where they applied those solutions.

Mobile 369

Mobile Consumer Information Technology 369

Forrester eCommerce

NOVEMBER 27, 2023

Here are five key measurement observations from Forrester’s Marketing Survey, 2023. What exactly is the current state of B2B marketing measurement, what do B2B marketing leaders need to look out for, and what can be improved?

B2B 276

B2B Marketing Improvements Operations 276

Forrester eCommerce

SEPTEMBER 27, 2023

Forrester predicted a metaverse winter for 2023. Absent was the term “metaverse,” which was referenced just a couple of times at best. There were no updates about Horizon Worlds. It’s not unexpected. And […]

Customer 409

Customer 409

Forrester eCommerce

SEPTEMBER 26, 2023

I attended the first day of the Intel Innovation 2023 developer’s conference to see how this venerable Silicon Valley giant was responding to AI and competitive pressure. What I found was a comeback story in progress, wrapped in a very heavy dose of AI, led by its dynamic CEO Pat Gelsinger. Intel hopes that AI […]

Events 398

Events Operations 398

Forrester eCommerce

OCTOBER 24, 2022

2023 will be a year of reckoning for European customer experience teams. Some will widen CX advantage over competitors, while other teams will be forced to disband. Learn more.

Customer Experience 368

Customer Experience Customer Other 368

Forrester eCommerce

SEPTEMBER 15, 2023

In Forrester’s Q2 2023 Digital Process Automation Survey, three primary trends came into focus: 1) Organizations hit the pause button on digital transformation (DT) in the wake of economic uncertainty and tightening budgets; 2) process intelligence has gained […]

Marketing 440

Marketing Customer Management 440

Forrester eCommerce

AUGUST 23, 2023

The Forrester Wave™: Content Management Systems, Q3, 2023 helps buyers select a next-generation content management system that will delight, convert, and further engage consumers through anticipatory digital experiences.

Management 359

Management Consumer Operations 359

Forrester eCommerce

NOVEMBER 28, 2023

On Wednesday 22nd November 2023, the Minister for Home Affairs and Cyber Security, the Hon. Clare O’Neil MP announced the 2023-2030 Australian Cyber Security Strategy, a strategy to which Forrester contributed in April 2023, via a submission to the discussion paper. The

Management 251

Management 251

Forrester eCommerce

AUGUST 21, 2023

Black Hat USA 2023: Insights From Our Short Vegas Residency Black Hat has gone from being RSAC’s smaller tech and practitioner-focused cousin to being a commercial showcase for cybersecurity vendors.

Customer 370

Customer 370

Forrester eCommerce

SEPTEMBER 27, 2023

ASIS International, the largest membership organization for security management professionals, brought the 2023 Global Security Exchange (GSX) to my hometown of Dallas, Texas. The main attraction of this premier physical security event was the keynote delivered by the 43rd President of the United States, George W.

Events 390

Events Management 390

Forrester eCommerce

DECEMBER 1, 2023

Forrester's Retail research team highlights data insights from retailers' online Black Friday and Cyber Monday 2023 participation.

Retail 251

Retail Customer Experience B2C Consumer 251

Forrester eCommerce

JUNE 28, 2023

If I asked you what the top emerging technology is for 2023, you would likely say Generative AI. And you would be correct. But you can also see hype bubble expanding daily. Today every vendor is pumping GenAI tools into every conceivable niche of their software portfolios (for example, check out this Salesforce announcement). But […]

Technology 368

Technology Customer 368

Forrester eCommerce

DECEMBER 6, 2023

We recently completed The Forrester Wave™: Digital Operations Planning And Analytics, Q4 2023, covering what is also known as enterprise performance management (EPM), financial planning and analytics (FP&A), or extended planning and analytics (xP&A). We see significant interest […]

Operations 235

Operations Management Customer 235

Forrester eCommerce

AUGUST 16, 2023

Our first-time evaluation of this dynamic market, The Forrester Wave™: Conversation Intelligence For Customer Service, Q3 2023, is now live! We looked at the top 11 vendors in this market today and evaluated them across 32 criteria.

Customer 369

Customer Marketing Customer Experience Omnichannel 369

Forrester eCommerce

SEPTEMBER 8, 2023

LeanIX, a privately held enterprise architecture (EA) management solution, is set to be acquired by SAP, as announced on September 7, 2023 (click here). SAP has made this strategic acquisition to offer SAP clients access to a complete suite of tools essential for continuous business transformation.

Management 426

Management Technology 426

Forrester eCommerce

SEPTEMBER 1, 2022

Sales operations planning in 2023 will have to account for economic turbulence, but will find big opportunities in smart tech deployment.

Operations 361

Operations Customer 361

Forrester eCommerce

AUGUST 16, 2023

The Indian parliament passed the much-awaited DPDP bill on August 10th, 2023. This has come six years after the Supreme court of India declared the right to privacy as a fundamental right. Ministry of Electronics and Information Technology (MeiTY) had introduced the first draft of the bill in 2022.

Electronics 370

Electronics Technology Information Customer 370

Forrester eCommerce

OCTOBER 24, 2022

In 2023, European tech leaders will focus their tech strategies and investments on improving operational adaptability and increasing resilience. Find out why in 2023 predictions for technology leaders.

Technology 195

Technology Operations Improvements Information 195

Forrester eCommerce

DECEMBER 2, 2022

2023 predictions for data mesh: Clarity, challenges, more confusion, and opportunities are all just part of the journey.

Customer 354

Customer Technology 354

Forrester eCommerce

JULY 19, 2023

(written with Zaklina Ber) Forrester analysts visited Infosecurity Europe 2023 this year and took over 45 meetings with vendors, service providers, and CISOs throughout the event. Walking into the venue, you get overwhelmed by a literal vendor sprawl, with over 500 vendors represented this year.

Events 195

Events Customer 195

Forrester eCommerce

OCTOBER 30, 2022

In 2023, the risk function will rise at European organizations, but one major firm will lose employee trust through misuse of tech. Find out more in our 2023 cybersecurity predictions.

Customer 195

Customer Management 195

Forrester eCommerce

MAY 1, 2023

Forrester’s recently published report, Top Cybersecurity Threats In 2023, examines five cybersecurity threats — established […] Forrester data shows that almost three-quarters of organizations reported one or more data breaches in the past 12 months.

Management 370

Management 370

Forrester eCommerce

OCTOBER 26, 2022

Those European orgs with the mettle to adjust to 2023 realities while doubling down on automation will reap overwhelming competitive advantage. Find out more in our 2023 European automation predictions.

Customer 195

Customer 195

Forrester eCommerce

MAY 2, 2023

RSAC 2023 is a wrap! The Forrester security and risk team had 11 attendees at the RSA Conference last week. We really enjoyed meeting with clients and colleagues old and new — and now we’re *exhausted.* It’s no mystery why; as a team, we collectively participated in over 230 meetings and took more than 1.5 […]

Technology 359

Technology 359

Forrester eCommerce

OCTOBER 25, 2022

Consumer behavior in 2023 will be a jumble of mixed signals: exuberance as the pandemic wanes, tempered by caution in the face of economic turbulence. Learn more.

Consumer 368

Consumer Customer 368

Forrester eCommerce

NOVEMBER 1, 2022

Read our top technology predictions for APAC to help inform your 2023 planning. As economic concerns spread in the APAC region, technology leaders will have to make some bold calls.

Technology 195

Technology Information Customer 195