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How to Promote Your Small Business

Wiser

Starting and running a small business is one of the most rewarding experiences that anyone can have. But even with all this in place, it can still be difficult for small or local businesses to get noticed and stand out from the competition. Why Are Promotions Important For Small Businesses?

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Michaels Puts Makers in the Spotlight for New Ad Campaign, In-Store Selling Pilot

Retail TouchPoints

The ad showcases the depth and breadth of products offered on the Makerplace by Michaels platform while also showing the retailer’s innate “respect” for both its makers as well as its customers.

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Data Will be Key to Retail Success in 2021

Retail TouchPoints

Without question, the COVID-19 pandemic proved to be quite a disruptor for retailers, as in-store sales dropped and other options, like ecommerce and buy online, pick up in-store (BOPIS) surged. With that in mind, here are three predictions for retailers in the coming year. Real-time data is the key for 2021. CPG will thrive with D2C.

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7 Biggest Traps That Ecommerce Platforms Don’t Tell Retailers

Retail TouchPoints

As the bare minimum, see what others in your industry are using and perform due diligence to ensure the best fit for your business. . Here are a few common traps to avoid when finding the right platform for your business. Security: Last but not least, opt for a platform that offers a state-of-the-art security solution.

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The Small Seller’s Guide To Holiday Live Selling

RetailMinded

The holidays have always been an opportune time for small business owners to attract new customers, but this year could prove especially fruitful for retailers with the right strategies, as the National Retail Federation predicts holiday spending will jump 3%-4% from last year. But it’s also a performance art.

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How to Promote Your Business

Wiser

That’s why it’s so important for business owners to understand how to promote their businesses effectively. The art of promoting your business is multifaceted, and layered with opportunities that span both traditional and digital platforms. Why Are Promotions Important For Businesses? Here’s what you need to know.

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How to Conduct Online Market Research for Your Ecommerce Business

BigCommerce

When completing market research around your small business idea, there are several different methods you can use. However, it’s always smart to use a combination of tactics to be certain you have an accurate picture of your market and make the best business decision possible. Custom art. Startup Slack Channel.

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