Remove B2B Remove B2C Remove Games Remove Social Media
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The 8 Best Social Media Marketing Companies of 2020

Kissmetrics

Social media marketing is essential for any business. billion social media users worldwide and, for most of us, social media is part of our everyday lives. What this means is, if you want to reach your target audience, social media is the place to do so. There are now 3.8

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How Gen AI is Reshaping our Understanding of User Intent

Retail TouchPoints

Within the world of B2B and B2C commerce, where understanding consumer behavior is key, this change has spurred a quest for innovative solutions. In the race to decode user intent sans cookies, gen AI emerges as a game changer. It’s not merely about substituting cookie-based tracking with another data-centric method.

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Long B2C Sales Cycle? Use Content to Power Marketing

Optimizely

Both of the above are examples of B2C products, but the length of the sales cycle is very different for the two products. If your brand sells an expensive or niche product with a long B2C sales process, you have to think about your marketing differently long-term. Use content marketing throughout long B2C sales cycles.

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How to Increase B2B Sales 150% During a Slow Q4

Kissmetrics

I’ve compiled some of my top strategies which will help you increase B2B sales and smash your Q4 targets. Let’s dive in and open the B2B sales flood gates. 10 Ways to Increase B2B Sales. Still not sold on the buying power of social media? What is social selling? Cash in on the Holidays.

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The Definitive Guide To Leveraging Social Media for Online Sales

Kissmetrics

71% of Internet users in the United States actively use social media networks. That means (almost) three out of four people can potentially be reached, interacted with, and persuaded through social media. Online retailers are also using social media to drive revenue. Check this out.

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Cyber Weekend Benchmarking Data: 2023 SaaS and Software Holiday Spend Report

FastSpring

And does it improve B2B sales too, or is it more just a B2C advantage? How B2B vs. B2C sales compare. FastSpring provides an all-in-one payment platform for SaaS, software, video game, and digital goods businesses, including VAT and sales tax management, payment localization, and consumer support.

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Which Social Media Sites Really Matter and Why

Kissmetrics

Social media is critical. But social media is also misunderstood in some ways. One of those misunderstandings is which social media sites a business or individual should be on. If you read this article, you’re going to understand which social media sites are best for your brand or business.