article thumbnail

Buying Signals Help B2B Organizations Reignite Revenue Interactions

Forrester eCommerce

Buyer expectations for immediacy, relevance, and instant gratification have carried over from B2C to B2B and been amplified with Millennials and GenZ comprising more than half of the modern workforce.

B2B 421
article thumbnail

Building a Modern B2B E-Commerce Tech Stack

Fabric

Most articles about building e-commerce software focus on B2C (business-to-consumer) settings. trillion B2B (business-to-business) e-commerce industry. B2B e-commerce is notably different from B2C retailing, and building software for this industry poses a unique set of challenges.

eCommerce 246
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Is BigCommerce B2B Edition The Right Choice For Your Business?

Groove

ECommerce is always changing so that it can cater to the needs of wholesale businesses. B2C platforms often do not keep up with these changes or may not meet the unique requirements of B2B transactions. BigCommerce has a solution to that never-ending problem: BigCommerce B2B Edition.

article thumbnail

Shopify Invests in Wholesale Marketplace Faire, Expands Reach into B2B Ecommerce

Retail TouchPoints

Shopify has taken a stake in the B2B retail marketplace Faire and is establishing Faire as the recommended wholesale marketplace for its millions of global merchants through a deeper integration between the two platforms. The size of Shopify’s stake in Faire was not disclosed.

B2B 259
article thumbnail

Are B2B Buyers Cowards?

Forrester eCommerce

Buyers in B2B organizations are in a precarious position. Unlike individual consumers, they must balance their personal risk tolerance — and, sometimes, their career prospects — alongside the interests of their employer. They must make weighty financial decisions for their extended organization and on behalf of their colleagues.

B2B 246
article thumbnail

The Rise of B2B E-Commerce on Marketplaces

ChannelAdvisor

B2B marketplaces are more popular than ever and showing no signs of slowing. According to recent research by Digital Commerce 360 , collective sales on B2B marketplaces grew 130% year over year in 2021 to $56 billion, making them the fastest growing segment in B2B ecommerce. Evolving consumer behavior.

article thumbnail

Free Video Editing Software For E-commerce Videos

Kissmetrics

High-quality video content is a great way to showcase products professionally in an e-commerce store. AI Multiple, a digital B2B research firm, found that video content makes website visitors 64-85% more likely to buy a product , compared to static images. How to Use Free Video Editing Software to Help Your E-Commerce Site.

eCommerce 360