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Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features.

B2B 146
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How B2B Brands can Leverage Conversion Rate Optimization

UpSellIt

If you’re a B2B marketer, you understand the process of closing a sale takes time. Conversion rate optimization (CRO) moves shoppers to complete a desired action, but the action can be more than getting visitors to add to their shopping cart. The B2B Customer Journey. The Benefits of B2B Conversion Rate Optimization.

B2B 178
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Our Favorite Enterprise eCommerce Solutions

Groove

Its features support high traffic sites and help to manage extremely large orders, making the platform suitable for not only D2C retailers but also B2B wholesalers. Supports B2B and D2C Growth. Whether you sell wholesale or retail, BigCommerce Enterprise has the means to support both B2B and D2C growth. Security Assurance.

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How to Evolve and Personalize in the Digital Marketplace Economy 

Retail TouchPoints

With a B2B or B2C marketplace, you benefit from an ecosystem of buyers and sellers. In the B2B space, you can pay a monthly fee for a PC, the software and other products. From B2B services, mobility, travel, healthcare and housing, industries are collaborating as digital ecosystems.

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New Updates To Our BigCommerce & HubSpot Integration

Groove

The BigCommerce & HubSpot Integration by Groove Commerce helps you automatically sync all customer and order data from BigCommerce with Hubspot's smart lists and reporting tools. Sync order data into deals, and sync customer data from orders into contacts. Whether a customer abandoned a shopping cart.

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Email Marketing Strategy: How To Attract, Engage & Delight Subscribers

Groove

Another great way to personalize messages for each subscriber is to remind customers when they abandoned their shopping cart and to offer product recommendations based on their past purchase history. No matter whether you're selling consumer goods or B2B services, delight customers even after they've purchased by delivering value.

Marketing 367
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Do You Have What It Takes to go from Wholesale to DTC?

Retail TouchPoints

There are plenty of good reasons to sell direct, from higher margins to insulation from future pandemics, but succeeding at DTC requires a different set of skills than the B2B environment you’re used to. You can’t just repurpose your B2B website and add a shopping cart to turn it into a shopping platform.