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The Best B2B Ecommerce Platform for 2020

Ecommerce Platforms

While it’s easy to assume that the age of online stores is focused strictly on the B2C marketplace, the truth is actually that B2B companies are gaining steam too. According to Statista, the B2B eCommerce market worldwide is worth $12.2 That’s more than 6 times the value of B2C ecommerce. trillion (as of 2019).

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A B2C Marketer’s Biggest Enemy: The Data and Execution Gap

Optimizely

Marketers already know data is key to success in B2C and ecommerce. Unfortunately, complete and accurate customer data has been shockingly difficult to get your hands on in B2C marketing. The many systems of B2C marketing. B2C marketing is more complex than ever. A missed connection with your customer.

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The Best Enterprise Ecommerce Platforms in 2021

Ecommerce Platforms

As your business grows, your enterprise ecommerce platform needs to be equipped to handle a range of tasks, from rendering product catalogs to managing orders. Let’s look at some of the best enterprise ecommerce platforms around. The Best Enterprise Ecommerce Platforms. Great customer support.

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What Should You Look for in an Ecommerce Platform?

Kibo

We’re seeing some online shopping behaviors advance by 3-4 years in only 3-4 months, which makes owning the right ecommerce platform. Enter The Modern Ecommerce Platform. Good ecommerce can scale up or down easily and grow with companies as they expand their offerings and expand to new online channels.

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Why B2C Marketers Need a Single Source of Data

Optimizely

When every single platform is collecting data, things can get messy, fast. If you manage to pull together all of your customer data, you can gain really powerful insights into what marketing tactics work and what don’t. In order to succeed, B2C marketers have to be half artist, half data scientist. Too many marketing platforms.

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Should Your B2C Brand Switch to Direct-to-Consumer?

Optimizely

Buyers today have simply changed the way they purchase products, with more and more of the B2C market moving online (or to Amazon) each year. Many B2C brands are making the leap and shifting away from retail and toward direct-to-consumer (DTC). You have to choose your own strategy, and test out what works best for your customers.

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7 Powerful Enterprise E-Commerce Platforms for Retail Businesses

Fabric

Enterprise e-commerce platforms are purpose-built to handle the complex needs of large-scale retail operations. With global e-commerce sales projected to reach $6.3 trillion by 2026, it’s now more important than ever to invest in a platform that can adapt and scale as your business grows.