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Klaviyo vs. MailChimp: Features, Pros & Cons

Groove

No matter the size of your B2B or B2C eCommerce business, Klaviyo can help your store grow. Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. See how much revenue your campaigns have driven, compare current and past performance, see trends in events and more.

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eCommerce Expo 2023 Preview

365 Retail

Held on 27th and 28th September 2023 at ExCeL London, the event is expected to attract over 11,000 visitors and will feature more than 300 solution providers. With Adobe Commerce, you can build personalised, omni-channel shopping experiences for every customer – from B2B and B2C to B2B2C.

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Top Reasons to Not Choose Composable Commerce

GetElastic

In addition, if you’re operating solely in the D2C or B2C channels, without a plan in the short term to expand into new markets ( B2B , B2B2C ), a flexible, fast, and scalable architecture is not necessary. Again, an out-of-the box solution you can manage without a development team is a better choice.

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PepsiCo martech leader unveils game-changing marketing strategies

365 Retail

For many B2C brands like PepsiCo, classic personalisation has meant plugging simple forms of data like email, names, addresses or recent purchases into outbound channel communications to ensure touchpoints are viewed as timely, relevant and contextual. This can drive efficiency and efficacy. . The future looks exciting.

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Oracle NetSuite Review: How to Build a Next-Gen Store in the Ecommerce Age

Ecommerce Platforms

The NetSuite dashboard also displays data for specific timeframes, locations, and business channels. Users can view data from particular channels, individual, or all of the enterprise’s subsidiaries in the “Consolidated” setting. Email marketing drives 20% of the traffic to your ecommerce channels. Accounting. Order Management.

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How to get repeat customers: Proven strategies for success

Omnisend

To meet your customers’ different preferences, try offering various incentives, such as: Points they can redeem for purchases Discounts Monetary rewards Early access to products Event invites In addition to increasing repeat purchases, an effective loyalty program also improves the average transaction value.

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Commerce Pulse: What’s keeping manufacturers and distributors up at night?

GetElastic

Solving channel conflict is top of mind for many manufacturers. How do you go direct to the consumer without alienating your distribution channel? Gone are the workflows and approvals that are by-products of the bastardized B2C platforms made work for B2B use cases.

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