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7 Quirky Social Media handles to get inspired from

lateshipment

As a brand, do you have social media handles? Every brand has a social media handle which establishes its presence online and communicates with its customers from a social standpoint. Posting regularly on social media also informs the customer about what the brand has been doing. Of course, you do.

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How to Start a Subscription Business that Works

Ecommerce Platforms

From Birchbox to Dollar Shave Club, and Kiwi Crate to Netflix, we seem to live in a world of subscriptions, whether it be for software, movies, clothing, food, or whatever else you don't mind paying for with a monthly subscription. There's a reason so many subscription-based business models seem to be popping up.

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How to Build a Loyalty Program in the Subscriptions Industry

Smile.io

Subscription-based products have grown in recent years, truly becoming (DTC) direct to consumers. Virtually every brand in every industry has some form of offer to turn your one-time purchases into a monthly subscription.  By making recurring purchases easier, subscription services have made shopping convenient again.

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How the eco-friendly consumer breeds new subscription-based business models

GetElastic

The company recently launched Coyuchi for Life, the first sustainable subscription model for home textiles. As a company with a target audience of 30-50-year-old females, their subscription service allows the environmentally-conscience consumer the ability for newness with their sustainable and renewable products. Enter Coyuchi.”.

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ShopTalk 2023 Takeaways for Brands with DTC Channels

ESW

As we headed home, we reflected on key topics and trends that are poised to shape the landscape for brands with DTC channels. To meet that demand, retailers and brands with DTC channels cannot depend on ecommerce sites alone. Brands must know their target customer and which channels that customer prefers.

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5 Subscription Marketing Strategies You Should Implement

FastSpring

Essentially, that’s the beauty of subscription business models. Subscription businesses get to profit from recurring purchases, and customers benefit from long-term savings and convenience. In a recent study , Zuora found that 71% of adults across 12 countries have subscription services. What is subscription marketing?

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5 strategies to stand out during BFCM

lateshipment

BFCM Scratch and Reveal Campaign Walmart utilized social media in the game. million views and this is one of the first gamification filters that was introduced on a social media platform and users had to use the in-video stickers as shoppable content. Adapt a multi-channel marketing strategy Be where your customers are.