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To Email or Not to Email: The Pros and Cons of Retail Marketing Approaches

Retail TouchPoints

With so many unique approaches to connectivity, retailers often struggle with effectively reaching their customers. In fact, 71% of shoppers told McKinsey that they expect personalization from their favorite retailers , and 76% of shoppers are frustrated when retailers don’t offer personalization.

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Top 10 Customer Loyalty Programs of 2020

Smile.io

It’s that time of year again – time to take a look at the brands that made being a customer in 2020 not just a tolerable experience, but a rewarding one. What are the top customer loyalty programs of the year? What Kind of Loyalty Do Your Customers Have? Start your own loyalty program in minutes – for free!

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How To Scale An Ecommerce Business (2024 Guide)

Smile.io

. - There are many scaling strategies for commerce brands—laying the foundation for growth, enhancing operational efficiency, expanding market reach, focusing on customer loyalty, and adding programs like Smile.io to retain customers. In 2024, global retail ecommerce sales are expected to reach $6.3 has to offer.

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The Value Of Perception In The Online Experience

RTP blog

Jake Weatherly, CEO of SheerID Every day, more and more brands are coming to the realization that their web site and e-Commerce experience is an integral part of how they’ll survive and grow in today’s changing retail landscape. What may look good to you, may be exactly the opposite of what will entice your customers.

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The Best Advertising Strategies for Your eCommerce Store in 2021

eCommerceFuel

Most experts agree that the face of online retail has been forever changed by shifts in both the online shopping mindset and technology introduced in 2020. At the bottom of the funnel — social media testimonials, customer stories, and video reviews can be used to persuade the buyer to make a purchase. In-person product demos.

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How to Recession-Proof Your Online Retail Business Without Raising Prices

Korona

It is, therefore, essential that business owners and leaders prepare their organizations to survive (and hopefully even thrive) in the next recession, whenever it comes. Below are some concrete ideas for protecting your retail business from the recession without raising prices. Prioritize loyalty and lifetime value.

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How To Accelerate The Consumer Purchase Decision Process

Smile.io

We can all agree that the payoff of gaining a new customer is worth it in the end, but moving shoppers through the buyer’s journey can take a lot of time, money and resources. In this blog, we’re sharing 9 strategies to attract, engage and delight consumers at each stage of the buyer’s journey.