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4 Post-Holiday Marketing Tactics for Customer Retention

Optimizely

This is a guest blog post from Justuno , the conversion optimization platform. . When in doubt, start with how you can drive new sales and increase revenue from repeat customers. This post features 4 key post-holiday marketing tactics that will help you increase sales from your current leads and customers!

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The Real Cost of Late Deliveries & How to Deal with Them

lateshipment

So much that late deliveries tend to drive customers away. Read on further to know how much late deliveries can cost your business and how you can deal with them in order to spur customers to spend more on your brand! The Human Cost of Late Deliveries. You Bear the Cost of Late Deliveries. How much, you ask?

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Building Profitable Pricing Strategies on Leading Marketplaces

Smile.io

In the ever-evolving landscape of ecommerce, building a profitable pricing strategy is like orchestrating a symphony that can significantly impact your success. Nowhere is this more evident than on popular online marketplaces, where the art of pricing can make or break your business.

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10 E-Commerce Shipping Best Practices You Should Know

lateshipment

The importance of a quality shipping experience in e-commerce cannot be stressed enough. This is primarily due to the fact that the post-purchase (shipping + delivery) takes up 50% of the overall delivery experience. You need to make sure that you don’t be like them because your customers will still blame you for shipping issues.

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Last Mile Delivery: Untangle Complexity to Delight Global Shoppers

ESW

Last mile delivery, the final stage of the logistics process from a distribution centre to the end customer, presents significant challenges for retailers. This crucial phase plays a pivotal role in shaping customer satisfaction, operational costs and overall business profitability.

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The Real Impact of Late Deliveries & How to Handle Them

lateshipment

The Human Cost of Late Deliveries. You would most certainly not accept an excuse like “We outsource our shipping needs to FedEx, UPS, or DHL, so please check with the shipping carrier.” Now put your customer in the same situation. They lead to customer churn. Neither do they help in improving customer satisfaction.

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Post-Purchase Experience And Customer Lifetime Value (CLV): Relationship Goals

lateshipment

The success of an e-commerce business depends on a lot of factors — venturing into new markets, net profits made during a quarter, rapport shared with customers and the general public, offering quality products and services, etc. This brings us to the first metric, retention rates. This includes the cost of marketing and sales.

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