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Welcome to E-Commerce Unlocked: Your Free E-Commerce Marketing Course

Kissmetrics

E-commerce is booming. There are currently 24 million e-commerce sites and counting. So if you want to create an online business, one of the best ones to create is an e-commerce store. But how do you market it? Introducing E-Commerce Unlocked. Lesson #2: Sales Channels.

eCommerce 363
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eCommerce Marketing Leaders: The 20 Most Influential of 2024

Algopix

In the fast-paced world of eCommerce, where trends evolve overnight and consumer behavior shifts at the drop of a hat, the role of marketing leaders is more crucial than ever. As we step into 2024, it’s time to shine a spotlight on the 20 most influential eCommerce marketing leaders who are shaping the industry’s future.

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Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

Most online sellers begin their journey from one sales channel, setting up shop through a website or marketplace. Multi-channel retailing is the practice of selling merchandise on more than one sales channel. A report by BigCommerce confirms that buyers across several age groups are shopping from multiple sales channels.

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5 BigCommerce Competitors You Should Consider in 2024

Groove

BigCommerce is one of the most popular platforms for creating and managing eCommerce stores. However, it's far from being the only eCommerce solution on the block. Shopify Arguably the most recognizable of all online shopping platforms, Shopify is an eCommerce giant with over 2 million live stores running on the Shopify platform.

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What’s Hot in Jewelry Ecommerce Marketing

Omnisend

Ecommerce is booming, especially for the fashion and beauty sectors. Jewelry ecommerce isn’t quite at the same stature, but sales are rising and there’s plenty of opportunity for marketers to strike gold in making their brand known. This presents a huge opportunity for ecommerce growth in the jewelry sector.

Jewelry 144
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5 Ecommerce Marketing Tips to Boost Sales

Omnisend

Optimizing an ecommerce marketing strategy can seem like a daunting task these days. Sure, every ecommerce business is different, but there are certain key areas that, when optimized, are guaranteed to boost the marketing performance and revenues of any retailer, large or small. Reading Time: 8 minutes.

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Omnisend vs Klaviyo: A Marketer's Perspective on the Best Choice

Groove

One of the main factors to consider when growing your brand is choosing an email marketing platform that meets the needs of your business. Both Omnisend and Klaviyo are leading options as top-tier eCommerce marketing solutions, and their offerings are similar. However, the two tools cater to different types of audiences.

Marketing 195