BigCommerce

SEPTEMBER 12, 2017

It’s a complex process, and it’s why omni-channel selling is so important. Get your free comprehensive omnichannel report now. What is omni-channel retail? The purpose is to keep customers moving around within the brand ecosystem, with each channel working in harmony to nurture more sales and engagement.”

Channel 420

Channel Shipping Costs Consumer Multi-channel 420

Wiser

FEBRUARY 6, 2023

For most retailers, the ultimate goal is creating a seamless shopping experience for consumers. A shopping experience that spans channels, allowing customers to engage with a brand online, in-store, and in between. According to Commbox , 90 percent of consumers use multiple channels when making purchases.

Omnichannel 145

Omnichannel Channel Social Media Consumer 145

Retail TouchPoints

DECEMBER 14, 2020

Offline support, such as the traditional customer service phone call, remains a great channel for two opposite use cases: to answer quick questions, such as “do you have that shirt in size 10?” However, consumers now have access to various communication methods. Where can you improve? Take a Down-to-Earth Approach.

Omnichannel 220

Omnichannel Live Chat Channel Improvements 220

Retail TouchPoints

FEBRUARY 2, 2024

Steve Jobs once famously said that his job was to figure out what consumers want before they know they want it. The exact definition of unified commerce, and in particular its relationship to the idea of “omnichannel,” varies depending on who you ask. And without a doubt, the primary driver of this shift is consumer expectations.

Omnichannel 258

Omnichannel Payment Services Technology Banking 258

Retail TouchPoints

DECEMBER 13, 2021

Carrie Tharp, VP, Retail & Consumer, Google Cloud. These retailers are using the Cloud to unlock digital potential across their business — both online and in stores — and Carrie Tharp, Google Cloud’s VP of Retail and Consumer, is helping them do it. Now more than ever, “omni” is the focus.

Channel 182

Channel Omnichannel Retail Merchant Services 182

UpSellIt

JULY 13, 2023

In today’s competitive landscape, embracing an omnichannel retail strategy has become essential for businesses to thrive. By seamlessly integrating multiple channels, retailers can provide a cohesive and personalized shopping experience for their customers. What is Omnichannel Retailing? What is Omnichannel Retailing?

Omnichannel 101

Omnichannel Multichannel Payment Services Retail 101

Retail TouchPoints

JANUARY 29, 2024

While more than half ( 54% ) of retailers responding to the 2023 Omnichannel and Fulfillment Benchmark Report said active physical stores are the final locations for inventory prior to delivery, retailers are increasingly using third-party services to handle the actual mechanics of picking, packing and delivering items to consumers.

Fulfillment 252

Fulfillment Shipping Costs Omnichannel Retail 252

Algopix

OCTOBER 15, 2023

Cross-channel tracking, also known as cross-device tracking, involves monitoring customer interactions and behaviors across multiple online channels and devices. These channels can include websites, mobile apps, social media platforms, email, and more. This is where cross-channel tracking becomes invaluable.

Channel 128

Channel eCommerce Social Media Customer Loyalty 128

Fabric

JULY 13, 2023

During the COVID-19 pandemic, enterprise omnichannel retailers faced notable challenges (and opportunities) due to disruptions in the supply chain. As a result, providing customers with omnichannel retail experiences became a requirement for survival. What is Omnichannel Fulfillment? Let’s dive in!

Omnichannel 100

Omnichannel Fulfillment Payment Services Shipping Costs 100

Retail TouchPoints

SEPTEMBER 22, 2023

While consumers still make plenty of online purchases, analysts expect ecommerce sales to grow more moderately in the near term compared to the past few years. Meanwhile, consumers return to brick-and-mortar stores and seek omnichannel experiences. 59% of consumers expect BOPIS as a shopping option.

Shipping Costs 236

Shipping Costs Omnichannel Supplies Shipping 236

RTP blog

JULY 17, 2017

By Peter Zaballos, SPS Commerce The Digital Consumer Age Of Retail The retail industry has entered a new era – the Digital Consumer Age of Retail. Consumers’ proficient use of digital channels has revolutionized the retail industry and technology has changed the way people shop today.

Omnichannel 150

Omnichannel Consumer Multi-channel Retail 150

Retail TouchPoints

MARCH 14, 2024

These retailers harness the power of consumer data to create detailed buyer personas, identifying the preferences, behaviors and demographics of target audiences. This knowledge will not only facilitate more effective advertising but will also enable personalized messaging that resonates with individual consumers.

Retail 266

Retail Omnichannel Consumer Channel 266

Retail TouchPoints

SEPTEMBER 20, 2022

Direct-to-consumer brands in particular have been hit hard, with many reporting huge increases in marketing spend in Q1. . Meanwhile, some DTC brands have hit the saturation point on digital channels like social media and display, further driving up CPA. Investing in New Channels. Marketing budgets are 9.5%

Omnichannel 250

Omnichannel Marketing Social Media Channel 250

Retail TouchPoints

AUGUST 26, 2021

Conversational marketing enables marketers to build brand equity and improve campaign performance by transforming the customer experience through a combination of strategy, approach and technology. Despite the demand, there remains an opportunity gap for retail brands to adopt two-way channels and a conversational mindset.

Consumer 307

Consumer Marketing Mobile Customer Experience 307

Fabric

SEPTEMBER 5, 2023

Before the rise of omnichannel fulfillment , the act of someone handing you an order in your vehicle was mostly limited to drive-in restaurants and drive-thru windows. In 2022, Statista reported that nearly two-thirds of US millennial consumers chose curbside pickup for their online purchases. What is Curbside Pickup?

Fulfillment 130

Fulfillment Omnichannel Merchant Services eCommerce 130

Retail TouchPoints

JULY 28, 2023

Accenture surveyed more than 10,000 consumers in 16 countries and found that although we’re living in a time of “lasting uncertainty,” the “ resilient consumer ” is uncovering new ways to protect and control what is most important to them. As a result, consumer behaviors are becoming more complex.

Consumer 201

Consumer Leisure Multi-channel Retail 201

Fabric

AUGUST 15, 2023

Enterprise retailers are in constant pursuit of new ways to enrich the customer experience—whether it’s prioritizing faster fulfillment, optimizing for consumer convenience, or enhancing personalization along the buyer’s journey. In this guide, we’ve compiled all you need to know about BOPIS for omnichannel retailers.

Omnichannel 130

Omnichannel Payment Services Shipping Costs Fulfillment 130

RTP blog

JANUARY 9, 2019

The term “omnichannel” gets thrown around a lot — some might say too much — by retailers and industry observers. However, the word still conveys an important truth: retailers must take every action possible to maximize customer engagement opportunities across both traditional and emerging channels. Let us know in the comments below!

Omnichannel 150

Omnichannel Multi-channel Customer Retention eCommerce 150

Retail TouchPoints

AUGUST 28, 2020

Consumers are recognizing that major companies can play a large role in shaping tomorrow — both in terms of their influence on society at large and the post-COVID-19 shopper experience, according to the Visions Into The Future report by CallisonRTKL. It’s not evenly distributed throughout the entire retail industry.

Omnichannel 334

Omnichannel Retail Social Media Customer 334

GetElastic

OCTOBER 12, 2021

There are any number of channels businesses can use to market and sell their products, ranging from their own website or third-party marketplaces, to brick-and-mortar stores or even the traditional sales team. Businesses like Stance, Bank of America, and Starbucks, are all great examples of businesses with omnichannel experiences.

Omnichannel 148

Omnichannel Multichannel Channel Customer Retention 148

GetElastic

NOVEMBER 29, 2022

Front and center in any conversation about commerce are the words personalization , omnichannel , customer-centric, and experience-driven. Customer retention rates are 90% higher on omnichannel vs. single channel. By investing in the omnichannel experience. Source: Clout Brands. And how do they do that?

Omnichannel 147

Omnichannel Multi-channel Payment Services Outdoor 147

Retail TouchPoints

FEBRUARY 5, 2024

And it makes sense, as retail media networks are fundamentally built to enhance the consumer experience, provide deeper insights and consequently drive improved sales. When looking ahead, retail marketing will center around the omnichannel shopping experience — an omnichannel experience that DCO is tailor-made to support.

Retail 247

Retail Omnichannel Consumer Channel 247

Kibo

NOVEMBER 1, 2021

Omnichannel shopping isn’t just a passing trend. It represents the new normal in how B2B and B2C consumers research, purchase, and acquire products. A recent survey of 1200 US consumers found that the majority of respondents are shopping online, 41% via ecommerce websites, and 16% via shopping apps. Source: Google.

Omnichannel 114

Omnichannel Management Multichannel B2C 114

GetElastic

AUGUST 10, 2021

An omnichannel approach enables businesses to deliver consistent, frictionless, and more convenient user experiences by interconnecting every customer touchpoint. Many businesses have taken the first step and adopted a multi-channel approach to engage with customers across a myriad of channels such as web or mobile.

Omnichannel 148

Omnichannel Multi-channel Banking Food and Beverages 148

Retail TouchPoints

FEBRUARY 5, 2021

Post-holiday season for retailers is a period of recovery centered around understanding what happened during the holiday and how to move forward with the transaction cycle, while also preparing for ongoing omnichannel business. Post-Holiday Omnichannel Success. Post-Holiday Challenges. Gene Bornac is Chief Strategy Officer at enVista.

Omnichannel 171

Omnichannel Payment Services Specialty Retailers Customer Loyalty 171

Retail TouchPoints

FEBRUARY 24, 2023

Spurred by the global pandemic, a rise in social activism and the surge of wellness movements, consumer sentiment has shifted significantly over the past few years. Nearly all (93%) consumers surveyed in PwC’s most recent Holiday Outlook shared that trust is a top influencer in their buying decisions. Pre-pandemic, that number was 70%.

Consumer 218

Consumer Social Media Recommendation Apparel 218

Omnisend

SEPTEMBER 8, 2021

While many preached omnichannel in retail and ecommerce, few walked the walk. How brands and retailers can provide a truly omnichannel customer experience. Omnichannel Retailing: Risks, Rewards, and Mistakes. Changes across the past two years have rocked retail, ecommerce, and digital marketing industries.

Omnichannel 148

Omnichannel Retail Merchant Services Payment Services 148

Dynamic Action

AUGUST 18, 2023

Summary Customers are no longer shopping via just one channel. Retailers who want to keep up must implement an omnichannel approach. The omnichannel experience entails a customer-centric approach to create a unified shopping experience for customers. What Is the Omnichannel Experience in Retail?

Omnichannel 62

Omnichannel Shipping Costs Channel Merchant Services 62

Retail TouchPoints

JANUARY 27, 2021

When describing the essence of modern direct-to-consumer (DTC) brands, words like “digitally native,” “quirky,” “edgy” and “creative” are often used. First, consumers working from home have been prioritizing comfort and casualwear,” Shokrian added. Why the pandemic gave MeUndies a competitive advantage. looks like,” Shokrian said. “We

Omnichannel 235

Omnichannel Social Media Subscription Apparel 235

Optimizely

JUNE 12, 2018

That’s exactly why you need to stop relying on email alone and branch out into new channels instead. Email is just one of many ways to engage buyers, and you have to spread out your communications to your audience across multiple channels and platforms. How do I find the right channels to engage?

Channel 225

Channel Multi-channel Books Omnichannel 225

Retail TouchPoints

DECEMBER 18, 2023

BJ’s joins our growing community of national retail and grocery chains, totaling over $100 billion in revenue and more than 30,000 locations throughout North America, in leveraging microservices to quickly stand up new capabilities that improve operations, delight customers and lower costs,” said Darpan Seth, CEO of Nextuple in a statement.

Operations 220

Operations Shipping Costs Fulfillment Omnichannel 220

iVend

APRIL 17, 2023

iVend for Magento ChatGPT is used by retailers to enhance their omnichannel strategy. Like all forms of AI, it is trained on massive amounts of natural language data, and continues to improve its skills the more it learns. So how does chatGPT play a role in omnichannel retail POS?

POS 96

POS Omnichannel Retail Social Media 96

Retail TouchPoints

MAY 18, 2023

“A well-crafted data strategy is the elixir to growth, especially for fast-growing brands with a strong omnichannel strategy,” Lisbona said in an interview with Retail TouchPoints. Building a Foundation for Growth With rapid buzz comes a distinct need to understand and respond to demand, especially as new sales channels launch.

POS 236

POS Channel B2C Social Media 236

Retail TouchPoints

JULY 27, 2022

The demand for grocery omnichannel ecommerce has been fueled by the pandemic, specifically consumers’ desire for convenience. To keep up with this demand and consumer expectations, grocers will have to invest in the right forward-looking technology to evolve omnichannel offerings to meet customer needs.

Payment Services 227

Payment Services Shipping Costs Omnichannel Fulfillment 227

Optimizely

DECEMBER 21, 2017

Contextual commerce harnesses another trend you’ve probably heard a lot about — omnichannel. Consumers want to shop anytime, anywhere, on any device, through multiple channels — and not necessarily in a linear fashion. You want your buyers to have a perfectly smooth and consistent experience, no matter the channel.

Customer Loyalty 191

Customer Loyalty Improvements Customer Merchant Services 191

Retail TouchPoints

APRIL 26, 2024

The Bark product portfolio now includes toys, food, treats, dental kits and dental chews, and the brand is forging deep relationships with retailers like Target and PetSmart to bring this growing assortment to consumers. Consumers want what is best for their dog; it’s personal.

Toys 237

Toys Social Media Subscription Consumer 237

Retail TouchPoints

OCTOBER 27, 2021

But supply chain pressures and ongoing uncertainty surrounding the pandemic means that consumers are focusing less on how immersive and entertaining in-store shopping experiences are and more on how safe and efficient they are. Despite these reservations, 47% of consumers plan to shop in-store this holiday season, an 8% increase from 2020.

Consumer 249

Consumer Supplies Fulfillment Technology 249