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Retailers Increasingly Turning to Third-Party Resources to Handle Fulfillment

Retail TouchPoints

While nearly two-thirds ( 65% ) of retailers responding to the 2022 survey had assigned in-store staff to these tasks, that percentage dropped to 56% in 2023. While just 45% of 2022 survey respondents outsourced deliveries to courier services, 57% did so in 2023. The percentage using third-party companies also rose, from 29% to 38%.

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How to Use Data-Driven Customer Retention to Grow Revenue

Omnisend

However, every ecommerce merchant reaches a tipping point where it makes more sense to focus on retention. Of course, creating a customer retention strategy is easier said than done—unless you have data to back it up. In this piece, we’ll cover what it means to create a data-driven customer retention strategy.

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The Real Impact of Late Deliveries & How to Handle Them

lateshipment

The Human Cost of Late Deliveries. You would most certainly not accept an excuse like “We outsource our shipping needs to FedEx, UPS, or DHL, so please check with the shipping carrier.” Now put your customer in the same situation. They lead to customer churn. Neither do they help in improving customer satisfaction.

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Post-purchase Strategies to Turn One-Time Holiday Shoppers into Your Brand’s BFFs

lateshipment

Enter “Brand BFF” or repeat customer, a win-win situation for your customers and your business. Why Focus on Customer Retention? To give you a little motivation, here are some of the benefits that you can stand to gain by increasing your customer retention rates.

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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

As you develop your plans for 2023, consider these recommendations, based on the 2022 survey findings: Diversify Your Marketing Mix . Customer acquisition costs online have reached unprecedented levels, which means marketing leaders are trying to diversify their toolkits. Stand Out Beyond Free Shipping .

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How to Build a Customer Base with a Great Post-purchase CX Strategy

lateshipment

Over time, this also results in a more stable and profitable customer base, with a higher lifetime value from each customer. Thus, it is clear that while acquiring new customers is important, retaining existing ones is often more profitable and cost-effective in the long run. Still not convinced?

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How Technology Fuels Customer Experience and Brand Value

Retail TouchPoints

Customers expect a seamless omnichannel shopping experience that enables them to buy anywhere and pick up anywhere with the least cost and hassle. However, successfully delivering omnichannel fulfillment requires an up-to-the-millisecond view of inventory availability across channels. Let Technology Be Your Secret Weapon.