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The 5 Benefits of E-Commerce Automation

Kissmetrics

Running an e-commerce store is a lot of work, but you already know that. You’re experiencing it every day, from marketing and communication to fulfillment and shipping, not to mention all the follow-up. That’s where e-commerce automation comes in. What is E-Commerce Automation? The list goes on.

eCommerce 336
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3 Predictions for the Future of Omnichannel 

Retail TouchPoints

As consumers have turned to more sources to shop, retailers have diversified their commerce and marketing strategies. In fact, Retail TouchPoints has seen the number of channels used to conduct business grow year after year in its annual Omnichannel and Fulfillment Benchmark Survey.

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Omnichannel Fulfillment, BNPL and Social Commerce Contributed to Holiday 2021’s Digital Success

Retail TouchPoints

As a result, Cyber Week 2021 accounted for 23% of total ecommerce spend, down slightly from 24% in 2020. BNPL and Social Commerce Were Holiday Standouts. This was a strong indication of omnichannel approaches to grabbing shoppers’ attention, whether for promotions or notifications. 18 and Dec. 18-31 window. “In

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Harnessing the Potential of Returnless Refunds to Improve Profitability and Customer Experience

Retail TouchPoints

Retail’s busiest returns period may be in the rearview mirror until next year, but rising ecommerce order volumes have caused returns management to become an aspect of ecommerce and omnichannel business that warrants a dedicated year-round strategy.

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Walmart Adds its Stores as Online Fulfillment Centers

Retail TouchPoints

Walmart has created a program that routes some Walmart.com orders to be fulfilled straight from its stores, both to reduce delivery times and pressure on the retailer’s fulfillment centers. to speed up fulfillment during a hectic holiday season.

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Macy’s vs. HBC: Two Different Takes on the Ecommerce Spinoff

Retail TouchPoints

But in the retail realm, activist investors have recently latched on to a tactic that is relatively new — pushing ailing store brands to spin off their ecommerce business into a standalone company. Kohl’s , Macy’s and Neiman Marcus are among the retailers that have faced this particular pressure in the last year and a half.

eCommerce 276
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Rethinking E-Commerce Operations In the Face Of COVID-19’s Holiday Season

Retail TouchPoints

All eyes have shifted to e-Commerce as, according to a recent Forrester survey, 42% of consumers do not plan to return to stores after stay-at-home orders are lifted. [1]. E-Commerce has become and will remain the primary selling channel for most retailers. Store Fulfillment Is A Lifeline. The Brand Matters.

eCommerce 198