Channel Management Mobile White Paper 
BigCommerce
JANUARY 25, 2018
There are two main types of images that should be used on your product page and across your marketing channels. The first are clean-cut, white background, product-only images. Lifestyle shots, ones that tell a story, are best suited for social media, blog posts, emails, and other marketing channels at the top of your conversion funnel.
Retail TouchPoints
JUNE 3, 2021
In figure 1, we see a popup asking the user of the Kohl’s mobile app for permission to track them. These changes represent a tectonic shift in how ads have used third-party data such as IDFA tokens on mobile apps and third-party cookies on web browsers. And isn’t that the best kind of remarketing?
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Retail TouchPoints
JUNE 27, 2023
With 130 million monthly active platform users globally, the power of Uber’s advertising offering is how we are able to understand consumers’ next destination in real time and reach them with relevant messages that align to immediate intention ,” said Mark Grether, VP and General Manager for Uber’s advertising division in a statement. “As
ROI Revolution
MAY 23, 2022
In this article, dive into the data behind video advertising for ecommerce and how your brand can leverage different channels for profitable growth. of managers, and 42.7% Mobile is king when it comes to video advertising. In fact, mobile video ad spend has been greater than desktop since 2018. of doers, 39.5%
Bryan Eisenberg
APRIL 4, 2016
Yet, for many conversions remain lower than other channels. Social Login – A great solution for filling out forms, even on mobile. Fan Machine – A Suite to manage your social marketing. Its as simple as creating a Facebook event and is functionable on mobile. You can even manage who can access the video.
365 Retail
OCTOBER 30, 2023
Deann Evans, Managing Director, EMEA at Shopify, stated: “Despite many studies predicting a challenging period for retailers as consumers look to tighten their purse strings, our data indicates that this could be a key revenue moment for those that embrace BFCM.
Profitero
FEBRUARY 15, 2017
In eCommerce today, there are many point solutions, including panel-based methodologies, electronic receipt panels, and methodologies in which data is collected directly from a website or a mobile app. Total ROI is a complete picture that ties in activation, media and consumer management. See beyond channels.
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