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RICE 2022: How Brands Can Turn Their Unique Expertise into Memorable Value Propositions

Retail TouchPoints

But as this part of the industry grows more crowded, DTC retailers are finding it tougher to make their mark. Dive Deep into Shopper Preferences Using Attribution Technology. The solution was to do a deep dive into every channel, both paid and organic, to see what was driving traffic and where the most loyal customers were coming from.

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New eMarketer Analyst Report: US Beauty E-Commerce 2022

ChannelAdvisor

Instead, they’re giving way to a new era for the beauty industry in which online shopping, social media trends and emerging tech (e.g., This year, US cosmetics and beauty retail e-commerce sales will more than double 2019’s figures. Expanded Social Selling. New Technologies for Innovative Shopping .

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Holidays, World Cup Drive New Metaverse Activations from Ralph Lauren, VS&Co, PacSun

Retail TouchPoints

1 on RalphLauren.com, the Ralph Lauren app, the Polo-67 app, in select Ralph Lauren retail stores and at specialty retailers including Bodega , Citadium , Highsnobiety , BSTN , LVL Gaming hub , Beams and CMG Central World. The physical apparel capsule collection will be available on Nov. 2, 2022, exclusively on RalphLauren.com.

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New eMarketer Analyst Report: US Beauty E-Commerce 2022

ChannelAdvisor

Instead, they’re giving way to a new era for the beauty industry in which online shopping, social media trends and emerging tech (e.g., This year, US cosmetics and beauty retail e-commerce sales will more than double 2019’s figures. Expanded Social Selling. New Technologies for Innovative Shopping .

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Back-To-School Spending Poised To Top $100 Billion Even Amid Disruption

Retail TouchPoints

Technology purchases will get the bulk of attention and dollars. The most notable shift between the 2019 back-to-school season and today is the strong consumer preference for technology over traditional items like apparel and even school supplies.

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Retail Marketers Want What Email Offers

Liveintent

Last year, after the social network changed the Newsfeed algorithm, its average advertising price shot up 122% compared to a year earlier, according to Business Insider. And that all means that retail marketers will be well-served to diversify beyond the social networks. The technology enables gating, tracking, and optimization.

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A baker’s dozen of provocative retail predictions for 2018

Steve Dennis

Moreover, large, well capitalized companies will take advantage of asset “fire sales” or technology plays to complement their skills and accelerate their growth. As much attention as e-commerce gets it turns out digital channels’ influence on brick & mortar shopping is far more important for most brands.

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