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RICE 2022: How Brands Can Turn Their Unique Expertise into Memorable Value Propositions

Retail TouchPoints

But as this part of the industry grows more crowded, DTC retailers are finding it tougher to make their mark. Dive Deep into Shopper Preferences Using Attribution Technology. The solution was to do a deep dive into every channel, both paid and organic, to see what was driving traffic and where the most loyal customers were coming from.

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How Boisson Benefits From — and Fuels — Non-Alcoholic Beverage Category Growth

Retail TouchPoints

“What’s happening now, thanks to this distribution agreement we have in place with KeHe and LibDib, is that off-premise part of the business is really starting to gain some traction, because larger retailers are coming to us now and trying to work with us as a specialty retailer that knows the market.

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New eMarketer Analyst Report: US Beauty E-Commerce 2022

ChannelAdvisor

Gen Z (individuals born between 1997 and 2012) is growing up and demonstrating its influence on growing channels like TikTok with viral challenges, hair trends and makeup tutorials. New Technologies for Innovative Shopping . Brands can get in early on these emerging technologies by investing in new tools or even developing their own.

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Holidays, World Cup Drive New Metaverse Activations from Ralph Lauren, VS&Co, PacSun

Retail TouchPoints

1 on RalphLauren.com, the Ralph Lauren app, the Polo-67 app, in select Ralph Lauren retail stores and at specialty retailers including Bodega , Citadium , Highsnobiety , BSTN , LVL Gaming hub , Beams and CMG Central World. The physical apparel capsule collection will be available on Nov. 2, 2022, exclusively on RalphLauren.com.

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It’s The Business Model Itself That’s Changing: Top Retail Trends

RTP blog

In response, they are growing their offerings, from implementing new technologies like augmented and virtual reality (AR and VR) to revamping the in-store experience. Based on experience working with leading retailers globally, here are four retail trends to watch.

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New eMarketer Analyst Report: US Beauty E-Commerce 2022

ChannelAdvisor

Gen Z (individuals born between 1997 and 2012) is growing up and demonstrating its influence on growing channels like TikTok with viral challenges, hair trends and makeup tutorials. New Technologies for Innovative Shopping . Brands can get in early on these emerging technologies by investing in new tools or even developing their own.

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Back-To-School Spending Poised To Top $100 Billion Even Amid Disruption

Retail TouchPoints

Technology purchases will get the bulk of attention and dollars. The most notable shift between the 2019 back-to-school season and today is the strong consumer preference for technology over traditional items like apparel and even school supplies. Gen Z-centric brands prioritizing digital community building.