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11 Customer-Centric Ways to Grow Your Ecommerce Revenue

Kissmetrics

It can be a game-changer if you start with what your buyers want (and perhaps more importantly don’t want) and let them be your guiding light for everything you do in your marketing. Conversion Rate. Chatbot Conversion Optimization. Helping the customer is the name of the game with content. Content Marketing.

eCommerce 243
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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

So, when you’re a retailer, it can be tempting to forgo a game plan and just jump in head-first with discounts and special offers. Between SEO, social, PPC, email, and content marketing experts, there’s a lot that goes on. Make a detailed SEO plan for out-of-stock products. This is a huge mistake.

eCommerce 109
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The 34 Marketing Principles I Live By

Kissmetrics

For that reason, a company eventually needs a Chief Revenue Officer (especially in the B2B world). Most publicly traded companies optimize for a return within the first 12 months. Most venture-funded companies have a 1 to 3-year outlook. If you want to beat these companies, you need to have a 3-plus year outlook.

Marketing 266
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Unbounce Review: Everything You Need to Know

Ecommerce Platforms

With Unbounce, companies get more than just a drag-and-drop builder. Unbounce is a dedicated “Conversion Intelligence Platform” and landing page builder created to help companies increase conversions and optimize campaigns. Let’s take a closer look. What is Unbounce? An Introduction. Go to the top.

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The Riches is Not in The Niches

Kissmetrics

Companies that raised money a long time ago from VCs such as Google, Facebook, Airbnb, Apple… and the list goes on and on… are all examples of companies that go after big markets. Someone from the audience asked him… “what type of companies do you invest in”. A great example of this is my latest company, NP Digital.

Magazine 291
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May 2020 COVID-19 Industry Updates: Retail, Automotive, Gaming, & More

ROI Revolution

These COVID-19 industry updates cover retail, various forms of gaming, automotive & travel, and more. However, stock values for apparel, fashion, and luxury companies dropped almost 40% between early January and late March. Game sales up, production down. Coronavirus means that gaming sales are up, but production is down.

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The Power of PPC + SEO

ROI Revolution

PPC + SEO = SERP domination. Combining PPC and SEO will boost your site traffic and brand awareness in both the long and short term. Good PPC maximizes your immediate return and optimizing your SEO consistently increases your brand authority over time. Tracking and measuring your SEO and PPC campaigns.

PPC 88