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Retailer Lessons from iGaming Companies

Retail TouchPoints

Retailers are always looking to improve their game, with an eye to increasing sales, reducing costs and maximizing profitability. Retail competition has increased from small upstart retailers to big box stores and peers, so the ability for retailers to improve on their game is more necessary than ever. About four in five U.S.

Retail 288
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Multichannel Selling: A Guide for Ecommerce Businesses

SellBrite

But once their business is in place, it’s time to consider multichannel selling. Multichannel selling fosters expansion by putting merchants’ products in front of a wider audience. Along with increasing revenue, multichannel selling helps sellers reduce risk and acquire new customers. What is multichannel selling?

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The 10 Best Adwords Companies of 2020

Kissmetrics

The downside is the fact that many companies aren’t able to give their accounts the attention it needs to perform. How do you find an AdWords company that works with your budget, generates the returns you need and continues to perform for your business? What are the characteristics of a great AdWords company?

PPC 206
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Sailthru Named to the Inaugural Gartner Magic Quadrant for Multichannel Marketing Hubs

Sailthru

Download the Gartner Magic Quadrant for Multichannel Marketing Hubs to learn more about how multichannel marketing hubs can help your organization unify customer data across channels, enhance personalization and decisioning with AI, and integrate customer journey analytics.

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High growth e-cigarette brand opts for Brightpearl to light up multichannel expansion

365 Retail

Irish vaping brand Ecirette is set to transform its business operations with Brightpearl’s game-changing retail operating system (ROS). Ecirette turned to Brightpearl to streamline and automate its manual processes and support its big picture aims for multichannel expansion.

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This Brand Was Ahead of the D2C Game. Then E-Commerce Marketplaces Changed the Rules

ChannelAdvisor

It was a great time to be ahead of the game, and the brand’s direct-to-consumer selling strategy worked well for more than 15 years. So the company continued to pursue new strategies — and once again came out on top. In fact, when it comes to reaching wider audiences through marketplace expansion, casando is in good company.

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How Small and Local Marketers can Take Advantage of the Metaverse

Retail TouchPoints

Tech giants like Facebook and Microsoft have gone all-in on the metaverse, based on the idea that it’s the future of digital experiences like gaming, collaboration and marketing. In fact, the parent company of the social media platform renamed itself to Meta — a sign of its confidence in the metaverse. Embrace multichannel marketing.

Marketing 319