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How to Promote Your Small Business

Wiser

Starting and running a small business is one of the most rewarding experiences that anyone can have. But even with all this in place, it can still be difficult for small or local businesses to get noticed and stand out from the competition. Why Are Promotions Important For Small Businesses?

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The 5 Best Reputation Management Companies of 2020

Kissmetrics

Researchers at Womply analyzed 200,000 small businesses in every state, looking at a few dozen industries. They found that businesses with more than 82 total reviews earn 54 percent more money. Businesses achieved moderate to large jumps in revenue from the simplest tasks. It isn’t just about getting reviews either.

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3 Things Every Retailer Can Learn from Amazon

Retail TouchPoints

This platform, with its humble beginnings selling used books, has gone on to power the careers and fortunes of countless small businesses. Amazon’s innovations also have inspired some of the most game-changing new business models in retail, adopted by Target , Walmart and Macy’s to name just a few.

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How to Promote Your Business

Wiser

The art of promoting your business is multifaceted, and layered with opportunities that span both traditional and digital platforms. While tried-and-true methods like direct mail or word-of-mouth marketing hold their own, newer strategies leveraging the ubiquity of the internet and social media cannot be ignored.

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These 40 Entrepreneurs Swear by These Marketing & Growth Strategies

BigCommerce

PPC & organic are a winning combo. It forces you to get good at all of the blocking and tackling basics of customer satisfaction and business. Satisfied customers and quality products are characteristics of the company that can be in the top paid positions in a category week after week, year after year. Create a community.

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Shopify vs Shopkeep: Which POS Solution is Best for your Business?

Ecommerce Platforms

Shopkeep (now Lightspeed POS) and Shopify also provide access to a range of tools to help business leaders create omnichannel sales strategies, including site builders and ecommerce capabilities. However, the focus of each company is a little different. Let’s take a closer look at each solution. What is Shopkeep?

POS 104
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10 Ideas for eCommerce Holiday Email Marketing Campaigns in 2021

Inflow Insights

By planning today, you’ll avoid spending your energy making last-minute tweaks while other valuable sales opportunities slip by — especially if you’re a small business making the most of the limited staff you have. Most online marketing — like PPC and paid social — is intrusive. Historical data (there it is again!)

Marketing 144