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Holiday Shopping 2021: How SEOs Can Help Clients Inspire, Deliver and Sustain

Retail TouchPoints

Every SEO strategy session with clients these days should include a moment of recognition and praise for how hard business owners are working to keep serving the public amid monumental challenges. Market trends indicate that a powerful three-point strategy for you to bring to the brands you promote is: Inspire, Deliver, Sustain.

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How to Improve Your Conversion Rate By 50% in One Day

Kissmetrics

Conversion rates are the lifeblood of any online marketing campaign. Whether you are an experienced digital marketer or new to the field, understanding, tracking, and increasing conversion rates all play a big role in the success of your website. In order to hit target sales, you need to draw in audiences—and then convert them.

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9 eCommerce Marketing Tools You Can't Live Without

Groove

To help, we've outlined our favorite tried-and-true eCommerce marketing tools to help businesses achieve their goals. Whether you're looking for SEO tools or a marketing automation platform, we've got you covered. eCommerce Marketing Tools. Google Marketing Platform. PPC and SEO SERP Analysis. SearchSpring.

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21 Field-Tested Strategies to Increase Live Chat eCommerce Conversions

Inflow Insights

You know that live chat is helpful for the customer experience on your eCommerce site…but does your live chat increase conversions ? We’ve noticed that many eCommerce companies are hopeful that the resources they put into live chat are helping to increase sales. Does live chat increase eCommerce conversions?

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10 Steps for Developing an eCommerce Website

Groove

Groove Commerce is here to help mid-market and Enterprise merchants build, design and grow their eCommerce websites. Consumers feel emotionally connected to these brands and remain loyal to them over time ? Create a Content Marketing Strategy. Follow SEO Best Practices. Use a Customer Support & Live Chat Tool.

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The Future of Customer Service: How Ticketing Systems, Content and Chat Are Changing the Game

Retail TouchPoints

Customer service is changing rapidly to meet consumer behavior, providing smoother, more integrated experiences than ever before. Many brands miss their business goals, not because they have a poor product or their marketing strategy is weak. Proactive customer service is a powerful form of marketing.

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Best Small Business Software for 2021: A Round-Up

Ecommerce Platforms

Not only to add extra functionality to your site but also to help you manage other aspects of your business – customer service, marketing, lead generation, etc. In light of that, we're revealing some of the best small business software options on the market today. You can easily create an online knowledge base for your consumers.