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Unlocking Success in Search: The Importance of Holistic Search Intelligence

Retail TouchPoints

Google’s ever-changing SERP (search engine results page) landscape and intense competition pose a significant challenge for brands, retailers and advertisers striving to maximize their return on ad spend (ROAS). However, analyzing this data can be time-consuming and expensive, often requiring hours of post-processing by analysts.

SEO 259
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Content Repurposing: Why You’re Missing Out if You Don’t

Digital Doughnut

Producing fresh content consistently is both time-consuming and resource-intensive, and not just that: what a shame is it to have spent hours, if not days, researching planning and writing content, for then it only having a short life.

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An Inside Look at My Digital Marketing Agencies Around the World

Kissmetrics

What’s more, it became apparent that a segment of Neil Patel’s audience wanted more than resources and how-tos; they wanted to work with an agency that could offer a large company’s services with the personal touches of a boutique one. Our approach is different than traditional marketing agencies. Want to know more?

Marketing 275
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Video: Q4 2022 Holiday Trends

ROI Revolution

Consumers are still concerned with inventory and lingering supply chain issues and there’s still a general economic concern about what might be happening this Q4 season. Consumer purchasing behaviors have shifted again this year, too. More consumers are doing price comparisons and looking at different shipping offerings.

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The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Kissmetrics

Paid Search Marketing for E-commerce. Paid search marketing, also called paid ads or search engine marketing, leverages paid ads on platforms like Google or Bing to drive awareness (and later sales.). Here’s how it works: You choose a platform to market on, such as Google Ads.

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2021 Holiday Shopping Ecommerce Stats & Trends [November 2021]

ROI Revolution

The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. Consumer spend on holiday items surged over the past many years. 43% of the unwanted gifts US consumers receive every year are clothing and accessory items ( Finder ).

eCommerce 144
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2021 Holiday Shopping Ecommerce Stats & Trends [October 2021]

ROI Revolution

The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. As the holiday season quickly approaches, consumers are already starting to shop. Most consumers start their holiday shopping in October. September 21.

eCommerce 120