The Critical Element Missing from Many eCommerce PPC and SEO Campaigns
Inflow Insights
DECEMBER 4, 2018
I was the agency’s first Strategic Marketing Manager, and my job was to reach out to our top clients to sell them on a more complete marketing strategy, as opposed to the individual SEO and paid search programs that they were already paying for. Managing my agency’s sales helped solidify my feelings around the importance of CRO.
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