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Multichannel Selling: The Key to Success in eCommerce

Algopix

Given that there are so many opportunities in eCommerce environments one would expect that retailers are able to direct their efforts towards capturing this multichannel demand. Why Multichannel Selling Strategy? Multichannel seems to be a big thing, but what exactly are the reasons for this? Multichannel Selling, the RIGHT way.

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How Small and Local Marketers can Take Advantage of the Metaverse

Retail TouchPoints

Continue your education through virtual courses, articles and books. Embrace multichannel marketing. Evocalize technology connects businesses to execute marketing programs together that are not possible on their own. Check out resources from metaverse advocates like Facebook and Microsoft.

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Price Parity vs. Dynamic Pricing: Which Is Best for Multichannel Brands?

ecomdash

Of course, you can always check competitor prices yourself, although this opens you up to human error and opportunities falling between the cracks. The post Price Parity vs. Dynamic Pricing: Which Is Best for Multichannel Brands? Automating tasks like repricing frees you up for more important decisions. .

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Grocery Trails the Retail Industry in CX and Fulfillment. Here are 4 Ways That Will Change in 2021

Retail TouchPoints

Online grocery’s previously lethargic rate of adoption meant that grocers lagged other retail sectors in multichannel merchandising systems, customer data management and fulfillment technology. Without the right scale, technology and expertise, online grocery can easily be a money-losing venture.

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How an Omnichannel Approach Can Build a More Diverse Customer Base

365 Retail

Too many online retailers are still focused on multichannel commerce – selling a product to their customers on different channels, both online and offline. The post How an Omnichannel Approach Can Build a More Diverse Customer Base appeared first on 365 RETAIL | Retail Technology News.

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The Digital Consumer Age Of Retail: Moving Beyond Omnichannel

RTP blog

Consumers’ proficient use of digital channels has revolutionized the retail industry and technology has changed the way people shop today. For the first time in the history of retail, the consumer is setting the course and the retailer is the one doing the chasing.

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Convenience Increasingly Trumping Cost on Online Shoppers’ Priority List

Retail TouchPoints

Prioritizing convenience was, of course, amplified by COVID-19, with services like contactless pickup and fast delivery taking on a new meaning synonymous with safety last year. In fact, 78% of those surveyed said they value ease and convenience more now than they did prior to the pandemic.