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What is a customer data platform

Omniconvert

What is a customer data platform and why would you need it? How can it benefit your business and marketing strategy? The post What is a customer data platform appeared first on Omniconvert Ecommerce Growth Blog. Read on to find out!

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How to Use a Lapsed-Purchase Campaign to Increase Customer Retention

Omnisend

Think about how long it should take for your customers to need more from you, and use marketing automation to anticipate those needs. There’s an easy, data-driven way to figure all of that out. Determining When a Customer Becomes a Lapsed-Purchaser. How to Quickly Get Started on a Lapsed-Purchase Campaign. Get My Demo.

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Why You Should Still Be Using Personalized Marketing to Boost Your Brand

Kissmetrics

One of the most effective strategies to build a personal connection is personalized marketing. What exactly is personalized marketing, and what are the benefits ? Hint: It’s more than adding “$FNAME” to your email marketing!). Here is what marketers need to know about personalized marketing.

Marketing 273
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Top Online Retailers Winning a Competitive Market

Optimizely

How do you carve out your slice of the market in a super competitive industry? But it’s even harder to build an online retail site that competes with existing retailers like Amazon or Target that have an established a customer base and dominate the market. Need Supply: Market-leading editorial. What does that look like?

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How to get repeat customers: Proven strategies for success

Omnisend

While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Use Omnisend’s powerful email and SMS marketing to create a superior customer experience. Returning customers also benefit your reputation, strengthening your market position.

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What is a customer data platform

Omniconvert

What is customer data? The post What is a customer data platform appeared first on ECOMMERCE GROWTH Blog. You’re a business that is partially or entirely functioning online, right? You are processing orders, you.

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The Future of Retail is Multilingual

Retail TouchPoints

Recent estimates forecast that nearly a quarter of global retail sales will come from online channels by 2027, so the ability to serve a multilingual customer base will be essential for businesses seeking global success. Research shows that nearly 30% of businesses lacking appropriate multilingual support have lost customers.

Retail 303