Retail TouchPoints

OCTOBER 25, 2023

“Until we actually start to improve the EX, especially in retail, quick service restaurants (QSRs) and in telecom, you’re limiting how good your customer experience can ever be.” Technology may be able to alleviate the problems of multi-tasking associates, but only if retailers invest more in employee-facing solutions.

Multi-channel 316

Multi-channel Customer Experience Mobile Improvements 316

Sailthru

FEBRUARY 5, 2020

In many cases, poor customer data management will be the catalyst. We all know that customer data is crucial for personalization, especially in the earliest stages of the customer journey as you’re still establishing that relationship. Raise does this well, using a long-term multi-channel approach.

Customer Data 97

Customer Data Customer Multi-channel Mobile Payments 97

Retail TouchPoints

JULY 13, 2023

Rapid consumer adoption of new payment technologies and ecommerce, accelerated by the pandemic, led to demand for seamless and secure payment flows through every channel. At the same time, businesses across many sectors pivoted toward offering their own payment solutions for employees and customers alike.

Merchant Services 229

Merchant Services Payment Services Payments Banking 229

Retail TouchPoints

JULY 14, 2023

How to Inspire Customer Loyalty with an Assist from AI Brands can now replicate a positive in-store experience online, but the right AI products can equip them to level up when it comes to personalization. With AI, brands can analyze customer behavior across shopping channels to provide highly customized product suggestions.

eCommerce 211

eCommerce Order Fulfillment Fulfillment Multi-channel 211

Optimizely

JANUARY 28, 2020

With nearly infinite choices at their fingertips, lasting loyalty can only be achieved through a strategic, customer-centric approach that permeates the entire ecommerce operation. Marketers like you need access to customer data to gain deep insights into your buyers and drive real results. But how do you create that experience?

Marketing 195

Marketing Multi-channel Social Media Customer Data 195

Optimizely

JUNE 18, 2020

A major part of staying competitive (and candidly, simply keeping up with the times) is effectively leveraging customer data. In today’s world there’s no shortage of data brands have access to from marketing data to merchandising data and more. Health and beauty brands need to find a way to compete, and fast.

Beauty and Health 273

Beauty and Health Multi-channel Recommendation Customer Data 273

Retail TouchPoints

NOVEMBER 10, 2023

The kinds of media products a retailer can offer run the gamut from “on-site” advertising opportunities — such as ads and videos on its own website, app or even in its physical stores (an Amazon Sponsored Product ad is the most basic example of this) — to what is typically referred to as “off-site advertising.”

Retail 278

Retail Social Media Multi-channel Channel 278

BigCommerce

SEPTEMBER 28, 2017

What is Multi-Channel Ecommerce Customer Service? Are you texting with your customer yet? Even if you add live chat to the mix, customers require your attention through other means that can segregate your customer service operations as a whole. This is what multi-channel customer service aims to solve.

Channel 402

Channel Live Chat Multi-channel Customer 402

Korona

JANUARY 26, 2023

Customer experience is at the heart of running a multi-channel retail store. Other channels such as social media, SMS, email, and online stores are all avenues to leverage for selling products and increasing the efficiency of your overall operations.

Point of Sale 52

Point of Sale Payment Services Multichannel Payments 52

GetElastic

AUGUST 2, 2022

Online businesses are fighting tooth and nail to deliver customer experiences that make them stand out in a sea of similar-looking websites. For some, running multiple storefronts is the best way to give customers different experiences. Want to work towards unifying your customer data? Go to Eval Tool.

Multi-channel 78

Multi-channel B2B Customer Data eCommerce 78

BigCommerce

OCTOBER 20, 2017

Integrate Your Systems for Multi-channel Selling. Like B2C, B2B businesses know the importance of offering a multi-channel experience to drive sales. But historically, that multi-channel experience for B2B buyers meant only having access to an online catalog. Let’s look at a couple examples.

B2B 251

B2B eCommerce Payment Services Multi-channel 251

Ecommerce Platforms

OCTOBER 4, 2022

For instance, You can add and move products in bulk to publish to multiple sales channels. On top of that, you can also edit product information and synchronize these edits across all your sales channels. Sales Channel Management. Benefit from omnichannel selling by managing multiple sales channels simultaneously.

eCommerce Platforms 208

eCommerce Platforms eCommerce Payment Services Merchant Services 208

Optimizely

JUNE 28, 2018

Average order value (AOV) – Tracks the average dollar amount spent each time a customer places an order; calculated by dividing the total number of sales revenue by the total number of order.

eCommerce 199

eCommerce Marketing Multi-channel Payment Services 199

Kissmetrics

MARCH 5, 2021

Slack is one of the most popular channel-based messaging systems on the market, with over 12 million people using the system every day. If you want to prove your worth to your customers and find ways to become more efficient, you need clear analytics to guide you. Here are our favorite Slack apps for project management.

Marketing 287

Marketing Multi-channel Social Media Channel 287

Optimizely

JANUARY 30, 2018

That’s despite the fact that research from the CMO Council and Netsertive revealed that 94% of marketers think that providing an omnichannel customer experience is crucial to business success. A study from IDC also showed that consumers who shop on multiple channels have a 30% higher lifetime value. data) in order first.

Omnichannel 191

Omnichannel eCommerce Marketing Marketing eCommerce 191

BigCommerce

MAY 1, 2018

However, that’s not to say that big data can’t still be an essential tool in your arsenal as your grow your ecommerce channel. The key to wielding big data in such a way as to make it work for you demands you focus on two things: Your circle of competence. Ecommerce big data may also reveal some unexpected shopping behaviors.

Payment Services 412

Payment Services Merchant Services Improvements eCommerce 412

RTP blog

JULY 14, 2017

Merchants with an online channel are already losing 7.6% Two-factor authentication — asking customers to establish “trusted” devices, for example — can boost security without adding friction to the customer experience. Encrypting customer data can make it nearly impossible for fraudsters to access sensitive information.

Merchant Services 150

Merchant Services Payments eCommerce Payment Services 150

Optimizely

AUGUST 7, 2018

The customer lifecycle is as varied and multifaceted as your customers themselves. Customers take a multi-step journey as they move from a brand new buyer to — hopefully — a loyal customer. Here are three examples of different campaigns that work for buyers at three different stages.

Marketing 199

Marketing eCommerce Multi-channel Customer Retention 199

Omnisend

JANUARY 8, 2024

Understanding how to get repeat customers can boost your revenue. You can find out who your returning customers are from several sources: Customer data from your CRM system Point of sale data Understanding the value of repeat customers Is learning how to get repeat customers worth it?

Customer 88

Customer Customer Retention Social Media X-cart 88

Kissmetrics

APRIL 20, 2021

The BOPUS (Buy Online, Pick Up In-Store) has been attracting hype for both retailers and customers, and this trend is expected to stay. However, it requires synergy between online commerce channels and physical retail to succeed. BOPUS requires a physical store or pickup location where customers pick up their items. Train Staff.

eCommerce 282

eCommerce Shipping Multi-channel Mobile 282

Ecommerce Platforms

JANUARY 27, 2023

Usually, customers can also upload pictures of faulty products/whatever their problem is to better illustrate what they need help with. Finally, some live chat tools even allow customers and agents to jump onto a voice call. This multi-media approach often leads to faster and more efficient problem resolution.

Live Chat 104

Live Chat Shipping Costs Multi-channel X-cart 104

iVend

AUGUST 6, 2023

Reporting has always been important in retail – understanding sales tracking figures, inventory levels and the impact of marketing for example. Retail analytics has taken on an even more important role, and your retail POS software can track, analyse and make reports available in real time for super-smart, data-driven decision making.

POS 81

POS Point of Sale Retail Multi-channel 81

Kibo

MARCH 2, 2023

According to Statista, it is estimated that 17% of B2B sales will come from digital channels in 2023. For example, if the platform integrates with an order management system, manufacturers can automate the process of updating stock levels and shipping information, reducing the risk of errors and improving customer satisfaction.

Payment Services 62

Payment Services Multi-channel eCommerce Shipping Costs 62

BigCommerce

FEBRUARY 13, 2018

When you factor in the expanded ecommerce selling opportunities through omni-channel retail (like adding Amazon and eBay storefronts to your sales approach, for example), it’s easy to see that now is the best possible time to grow an ecommerce business. Ecommerce helps small businesses sell directly to customers. Image source.

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

BigCommerce

DECEMBER 20, 2017

Immediately following Cyber Five of 2017, I sent an email out to a bunch of ecommerce experts and multi-million dollar ecommerce store owners. Let me give you an example: 2017 has been the year of Facebook Advertising. CRO & Data-Driven Optimizations. Omni-Channel Management. Here’s an example from Tyler’s TX.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

Ecommerce Platforms

JANUARY 12, 2021

NetSuite groups data sets into expandable interfaces known as “portlets”. Like KPIs, Metrics and Scorecards, revenue, customer data, or invoice-related data. You can customize the calculations and relevant data sets to display or use NetSuite’s preset formats. Accounting. Order Management.

Payment Services 118

Payment Services Merchant Services Shipping Costs Payments 118

GetElastic

MAY 16, 2019

Solving channel conflict is top of mind for many manufacturers. How do you go direct to the consumer without alienating your distribution channel? Being a distributor today is tougher than ever, since in this scenario, a manufacturer owns the customer data and it is easier than ever to cut out the “middle man” at any point of time.

B2B 119

B2B Merchant Services Multi-channel B2C 119

Omnisend

MAY 31, 2023

It’s a robust SMS platform offering valuable customer data. But SMS is not the only channel that Omnisend supports. SMS segmentation and targeting – Omnisend allows ecommerce marketers to segment customers based on their shopping behavior and transactional events and send them personalized messages.

Multi-channel 88

Multi-channel Shopify Omnichannel eCommerce Platforms 88

Ecommerce Platforms

APRIL 30, 2020

Premium — the Premium plan includes all the features from previous plans as well as the ability to run Facebook ads, live chat, multi-user access, and the ability to send between 120000 and 350000 emails per month. You’ll have to get in touch with SendinBlue’s sales department for a custom quote.

Shopify 206

Shopify Marketing Payment Services eCommerce 206

Optimizely

NOVEMBER 6, 2018

The company mostly posts videos of recipes, but you can then head over to the website to buy the recipe book, meal kits, or the One Top multi-use kitchen appliance. Data targets the perfect audience. That’s why it’s key to understand your customer niche and go hard for that audience. Take the example of a pint of milk.

Food and Beverages 268

Food and Beverages eCommerce Marketing Social Media 268

Optimizely

NOVEMBER 20, 2018

Loyal, long-term customers are the name of the marketing game because they drive your bottom line. But unless your target audience is comprised of multi-millionaires, your average order value (AOV) likely depends on an array of products at different price points. Use content to create a one-of-a-kind customer experience.

Shipping Costs 220

Shipping Costs Multi-channel Events Recommendation 220

RTP blog

MARCH 19, 2018

Argos uses real-time data within its connected supply chain and were identified as delivering the highest multi-channel performance in our survey. This is an example of the enhanced customer experience a retailer can offer by using real-time data, and one which customers enjoy.

Consumer 150

Consumer Retail Multi-channel Toys 150

Omnisend

JANUARY 6, 2021

From technical details like size, function, and specs to vivid description detailing use cases and examples of social proof, you can give your customers an excellent understanding of what to expect from their purchase, and reassure them that others are enjoying the product too. Capture More Email Subscribers.

eCommerce Marketing 179

eCommerce Marketing eCommerce Marketing Live Chat 179

Steve Dennis

JULY 23, 2018

For the last five years or so much of retail has been obsessed with becoming “omni-channel.” The point is not to be everywhere, but to eliminate friction and be remarkable and relevant in the places along the customer journey where it really matters. Either way, channel-centric silos were put in place or reinforced.

Multi-channel 68

Multi-channel eCommerce Retail Channel 68

Algopix

DECEMBER 2, 2020

Retailers must aim to make switching among these sales channels easy. That’s why many businesses are incorporating both online and in-store activities as part of their customer profiles. AI advancements in retail catalog optimization are here to help by eliminating human error and improving the usability of customer data.

Customer Experience 78

Customer Experience Improvements Management Customer 78

Email Audience

SEPTEMBER 21, 2023

Plus, we’ll look at examples of software that can be used to help you decide the right approach for your business. Encouraging customers to return to the website and complete a purchase, perhaps with a discount code incentive. This makes email the marketing channel with the highest return on investment (ROI).

Marketing 52

Marketing Live Chat Multi-channel Social Media 52

GetElastic

SEPTEMBER 16, 2021

In fact, customers that shop using more than one channel have a 30% higher lifetime value than those that only use one. What exactly is a hybrid customer experience? A good example in understanding the hybrid experience is how many companies now let customers order products online and pick them up at one of their local stores.

Customer Experience 139

Customer Experience Customer eCommerce Vend 139