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Unlocking the Future of Customer Data: Global Brands Share Their Thoughts

365 Retail

The world of customer data is rapidly changing, and companies are responding with diverse strategies to stay ahead in this dynamic environment. The data foundation is behind the wall, and all the marketing and analytics tools get power from the foundation. Customer data should always be two things: reliable and repeatable.

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Batteries Plus: Customer Data and Store Expertise Power Sweeping Digital Transformation

Retail TouchPoints

Creating these unique customer journeys is easier said than done, especially for a retailer that touches so many varied consumer segments. “We’re For us to think very uniquely about each customer, their need, their journey, and then deliver that journey to them [in the time they want], we’ve got to be very disciplined.

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The Rise of Real-Time CDP

Retail TouchPoints

Also, it is not enough for marketers to just ‘know’ their customers; it is important for them to be one step ahead and predict what they need and how they will behave. In the current scenario, what customers expect from brands is often changing in a dynamic manner. Factors Driving the Need for Real-Time CDP.

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From Obligation to Opportunity: Make Compliance Your Biggest USP

Retail TouchPoints

Today’s world has shown us how geopolitical issues, outbreaks of conflict, terrorism and large-scale organized crime (including cybercrime) are becoming increasingly entwined with fraud, compliance and risk management. Compliance is much more multi-faceted than being up to date on which regulations are in effect in different markets.

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Generative AI for Personalized Service and a Competitive Edge in Ecommerce

Retail TouchPoints

It’s still early days, but AI advancements have the potential to fundamentally change ecommerce operations by drastically improving order fulfillment practices and bridging the ever-significant personalization gap forming between the online and offline realms. This allows businesses to respond quickly and effectively to the customer.

eCommerce 195
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How to Meet and Exceed Amazon-Driven Customer Expectations 

ESW

So now is the time for brands to evaluate and optimise operations to ensure a strong finish to the year. But as retailers and brands with DTC ecommerce channels know, meeting online customer expectations in an Amazon-dominated environment is challenging to say the least. Customisation Amazon makes excellent use of customer data.

eCommerce 139
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Pivotree and Stibo Systems Share Expert Advice on How Businesses Can Use Master Data Management (MDM) to Harness ESG Data

Pivotree Blog

Hosted by Stibo Systems , experts in Master Data Management, the webinar will include MDM experts, including: Simon Tuson, Product Manager, Innovation in MDM, Stibo Systems and Richard Mackay , Solution Architect, Pivotree. About Stibo Stibo Systems is the global leader in multi domain Master Data Management (MDM) solutions.