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5 BigCommerce Competitors You Should Consider in 2024

Groove

Depending on the plan you choose, Shopify offers a wide range of features and apps designed to help you build your eCommerce store and attract customers. Salesforce Commerce Cloud also offers a deep integration with Salesforce's customer relationship management (CRM) platform. For one, Shopify is a hosted platform.

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Unlocking the Future of Customer Data: Global Brands Share Their Thoughts

365 Retail

The world of customer data is rapidly changing, and companies are responding with diverse strategies to stay ahead in this dynamic environment. The data foundation is behind the wall, and all the marketing and analytics tools get power from the foundation. The keynote summed it up as “better data, better results.”

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Klaviyo vs. MailChimp: Features, Pros & Cons

Groove

Many successful online businesses today leverage eCommerce marketing tools to grow their brand and achieve their business goals. Choosing a tool to invest your time and hard-earned money in can be a tough decision, so we're here to help you evaluate Klaviyo vs. MailChimp. Real-Time Customer Data. Data Science.

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Best Email Automation Tools for 2022

Ecommerce Platforms

The best email automation tools are a must-have investment for today’s growing businesses. Around 89% of marketers use email as their primary channel for customer contact, and this would be impossible without email automation software. So how does HubSpot compare to some of the other best automation tools for email?

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4 Omnichannel Myths Keeping You From Success

Retail TouchPoints

Though there are similarities, the difference is that a multichannel approach dedicates a team, system and messaging for each channel. This results in siloed communication and a disjointed customer experience. Not to mention a more cohesive journey across multiple channels helps create more engaging, personalized experiences.

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Best CRM Tools for WooCommerce in 2022

Ecommerce Platforms

A CRM is a crucial tool for getting to know your target audience for your WooCommerce store. With a CRM solution, you can collect essential information about your customers, and use it to deliver a more relevant, personalized buying experience. These hubs start at around $45 per month for just the “Starter” tools.

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Which Multi-Touch Attribution Model is Right for Your Retail Brand?

Retail TouchPoints

With the customer journey growing more complex every day, due in large part to the proliferation of screens and cross-channel marketing, retail brands now require robust attribution models to understand how different channels contribute to desired outcomes. Game Theory Meets Attribution. AI-Driven MTA at Scale.