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Strategies for Retailers to Weather the Storm this Hurricane Season

Retail TouchPoints

Hurricane Season 2022 is underway, and with it comes the looming threat of outages and downtime for retailers. As we head into the peak of the season, retailers should review their disaster avoidance strategies as they seek to protect critical equipment and prevent downtime. Address the Threat.

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Inside the Online Bookstore Building a ‘Model for Small Businesses to Compete with Amazon’

Retail TouchPoints

“Right before we launched, I had a panic attack when I did the math of how many customers we would need to survive,” recounted Andy Hunter, Founder and CEO of Bookshop.org in an interview with Retail TouchPoints. “It trade association for booksellers, about a digital strategy to combat Amazon.

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How Conversational Commerce Will Fill the Cookie Void

Retail TouchPoints

The void that a cookieless world will bring will be indisputable if they don’t figure out an alternative strategy — one that will work for the marketing, advertising and consumer sides. Improving the Consumer Experience with Conversational Commerce Consumers no longer want to wait on hold or email customer support and wait days for a reply.

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Why Google And Facebook Ads Fail Small Businesses

RTP blog

From a retailer’s standpoint, online advertising has long been a sound way to drive traffic to their site. And on average, small businesses allocate 1% of sales revenue for advertising. That’s not necessarily a small price tag, especially when margins are slim in a tough retail climate.

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How to Design Your Retail Space With Security in Mind

Retail TouchPoints

A successful retail space uses the art of design to provide a clean, aesthetically pleasing and accessible storefront and property. But businesses should also take into consideration how their security comes into play in the space. Evaluate Your Retail Store’s Location. Evaluate Your Retail Store’s Location.

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Retail vs Ecommerce: What’s the Difference?

Ecommerce Platforms

Quick answer : The term “retail store” typically applies to a physical, or brick-and-mortar location, such as a supermarket, boutique, or individual offline store. Both retail and ecommerce stores have their own distinctive pros and cons to consider for any entrepreneur. What is Retail? How Does Retail Work?

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6 Reasons Why Modernizing Your Small Business Is So Important

Korona

So, of what importance will going modern be to your business? And what’s in store for modernized businesses? What is Small Business Modernization? Business modernization is simply reviewing old processes and making them fit into the current practices that pervade our present day-to-day business transactions.