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As Ecommerce Growth Continues, Retailers Turn ‘Steely-Eyed’ Gaze to Profitability

Retail TouchPoints

But now, even as consumers return to stores, they have come to expect those omnichannel conveniences, meaning retail executives must find a way to make them financially viable. What the research found that was a little surprising to me was the importance of customer experience,” said Anderson. “If

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5 Strategies to Optimize the Online Integration of Your Grocery Store

Retail TouchPoints

The demand for grocery omnichannel ecommerce has been fueled by the pandemic, specifically consumers’ desire for convenience. To keep up with this demand and consumer expectations, grocers will have to invest in the right forward-looking technology to evolve omnichannel offerings to meet customer needs.

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Why DTC Brands are Evolving from Disruptors into Omnichannel Players

Retail TouchPoints

DTC is still very much alive and well, but digital-first companies are having to adapt to a new normal where competition is fiercer, financial pressure is ever-present and the marketing tactics that used to work so well are no longer cost-efficient. said David Spector, Co-founder and Chairman of ThirdLove.

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Great Store Experiences Don’t Mean Making it Disneyland — Invest With Your Brand Ethos in Mind

Retail TouchPoints

However, the role of the store is evolving, so retailers need to consider how they invest in modern experiential and omnichannel shops. Delivering a true omnichannel experience takes heavy investments on a store-by-store basis, so retailers need to find ways to deliver connected journeys without breaking the bank.

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How Retailers Can Control Costs Even As Return Rates Climb

Retail TouchPoints

Returns are a cost of doing business for any retailer. Conversely, 73% of consumers responding to a survey by Returnly said they would not shop with a brand again after a poor returns experience. Under these conditions, returns could quickly become a logistical nightmare, a customer experience risk and, most of all, a drain on profits.

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The 2017 Omnichannel Holiday Strategy Advantage

Wiser

To succeed, omnichannel retailers and brands need to be true to their names and fully unify their selling channels. Omnichannel holiday strategy requires channels to work together. Omnichannel retailers are at a distinct advantage because they already have the cross-channel functionalities.

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4 Keys to an Impactful Global Growth Strategy

Retail TouchPoints

It could come from style, it could come from price point or it could come from assortment.”. When reaching out, use the right channels to foster a positive customer experience. There are solutions in the market that help merchants manage these fees and adapt their pricing and shipping fees appropriately.