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How Technology Fuels Customer Experience and Brand Value

Retail TouchPoints

At a time when brand interactions bridge both digital and physical shopping, it is increasingly important for retailers to leverage technology to improve customer experiences and create value. Here are a few examples of how technology enhances customer experience and strengthens brand value.

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Post-purchase Strategies to Turn One-Time Holiday Shoppers into Your Brand’s BFFs

lateshipment

This term is coined as “ The one-time shopper dilemma ”, where e-commerce businesses are unable to convert one-time shoppers into repeat customers due to unfavorable customer experiences. 76% of customers say that an unacceptable customer experience would affect their decision to order from the company again.

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Shippo Review (2023): An Easy-To-Use Shipping Solution For SMB Merchants

Ecommerce Platforms

In today’s Shippo review, we’re taking a behind-the-scenes look at a popular shipping and fulfillment service for today’s growing ecommerce market. Created to give every merchant access to the tools and technologies they need to deliver amazing service, Shippo serves more than 100,000 customers worldwide. What is Shippo?

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The 3 Most Impactful Location-Powered Experiences for Retailers

Retail TouchPoints

Location-Powered Experiences Drive Results. Location infrastructure gives retail product and operations teams the ability to tackle logistical challenges and labor shortages while offering customers an improved experience in-store and during order fulfillment. How do These Strategies Drive Results?

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Last Mile Delivery: Untangle Complexity to Delight Global Shoppers

ESW

Poor Address Quality A study found that 73% of consumers experience delivery failures. From increased operational costs to the losses associated with failed deliveries to – worst of all – a poor customer experience, the importance of getting last-mile right cannot be overstated.

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3 Ways Retailers Can Harness the Post-Purchase Experience

Retail TouchPoints

For retailers, this creates ample opportunity to engage their customers using untapped touch points. Fulfilment, shipping, delivery and returns updates can all be enriched with personalized promotions, loyalty program information and other immersive, branded content. A recent study found that 63% of U.S.

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Modernizing legacy systems for supply chain excellence

Pivotree Blog

An integrated supply chain ecosystem When modernizing, it’s important to address the end-to-end supply chain so that all systems work together, including ecommerce, omnichannel, order management, warehouse management, transport management, and other platforms that are critical to order fulfillment.