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4 Ways Retailers can Leverage Generative AI to Drive Revenue and Productivity

Retail TouchPoints

Product data can also be used to train AI models that generate new designs for products based on data such as customer feedback, sales data and market trends. And because the models are trained on retailer data, the AI ensures the new designs generated are more appealing to customers and better suited to market demand. 

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Graf Lantz Seeks Growth Without Sacrificing Product Quality or Sustainability

Retail TouchPoints

Initially known for its Merino wool-crafted coasters, the brand has ventured into adjacent categories including kitchen, workspace and fashion. The team conducted a survey to learn more about how consumers found the brand and why they purchased from them, and analyzed carts to understand which additional products they purchased.

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Are online marketplaces the future of eCommerce shopping?

365 Retail

Similarly, finalist of the show, Indiyah Polack, recently became the first ambassador for fashion brand Pretty Little Thing’s new marketplace. This is a big shift as for the last three years the show predominantly featured fast fashion companies, although now it seems the show is adopting more eco-friendly advertisements.

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Email Marketing Statistics [2022]

AcquireConvert

Email marketing is the practice of sending personalized emails to groups of customers in your list — usually with the aim of customer education, customer acquisition or customer retention. Additionally, 64 percent of small businesses used email marketing to reach customers in 2021, according to Campaign Monitor.

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How to Build a Customer Base with a Great Post-purchase CX Strategy

lateshipment

Why Prioritizing Acquisition over Retention May Not Be the Best Move to Make When It Comes to Building a Customer Base ‘X’ is an e-commerce company that deals with fast fashion and focuses only on acquiring new customers through heavy discounting and advertising. Still not convinced?

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23 Black-Owned Businesses to Support in 2023

Smile.io

We have compiled a list of 23 Black-owned small businesses to support in 2023 from four different categories—fashion and accessories, beauty and skincare, haircare, home and lifestyle, and food and beverage. According to the 2021 Annual Business Survey from the U.S. Fashion and accessories 1. billion in annual payroll.

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Q&A with Angel Maldonado, CEO, Empathy.co

365 Retail

I think it’s more to do with an industry-wide realignment of brand identity which now values customer retention at least as highly as customer acquisition. The survey of 4,000 UK consumers revealed that over 40% of shoppers are concerned about how brands use their data.