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The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Kissmetrics

If you’re looking to drive traffic (and sales) for your e-commerce business, this guide is for you. I’ll walk you through why e-commerce marketing is different, what strategies to use, and we’ll even explore a few e-commerce businesses that are getting marketing right.

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5 Effective Strategies for Competitive Price Benchmarking

Algopix

In the ever-evolving world of eCommerce, pricing has become a critical factor that can make or break a business. With countless online stores vying for the attention and wallets of consumers, it’s crucial for eCommerce businesses to have a competitive pricing strategy in place.

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How to Price a Product on Amazon: Best Tips

Algopix

Pricing your product on Amazon is a complex and challenging process that requires proper planning and research. One of the most important aspects of selling on Amazon is pricing your product. Pricing your product correctly is essential for making a sale, and is an important part of creating a successful Amazon business.

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Yotpo Review and Pricing: What’s It All About? Reveal Pricing and Features

Ecommerce Platforms

The bottom line: It’s a given that customers will read online reviews before deciding on a product Just look at popular online marketplaces, for instance. Most products display positive, negative, and mediocre reviews posted by real-life customers. Needless to say, glowing reviews help ecommerce businesses attract customers.

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Reports: Chinese Ecommerce Player Pinduoduo Launches U.S. Site

Retail TouchPoints

Pinduoduo has made its most aggressive move yet into non-Chinese markets with the Sept. 1, 2022 launch of its Temu site, according to CNBC and other media reports. The site offers items across categories including apparel, jewelry, pet supplies and home and garden, many at bargain prices.

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5 Ecommerce Marketing Tips to Boost Sales

Omnisend

Optimizing an ecommerce marketing strategy can seem like a daunting task these days. Sure, every ecommerce business is different, but there are certain key areas that, when optimized, are guaranteed to boost the marketing performance and revenues of any retailer, large or small. Reading Time: 8 minutes.

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Global Voices Report: The German Ecommerce Market

ESW

When it comes to online shopping, the German ecommerce market remains strong. And while German shoppers are similar to those in other Western retail markets, there are a few differences that brands should be mindful of when entering the market. But to succeed, brands must localise the customer experience.