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Northern Tool Builds Up its Omnichannel Foundation With Brick-and-Mortar Expansion

Retail TouchPoints

Launched by Don Kotula in 1981 as a mail-order business that offered a patented log splitter design, Northern Tool & Equipment moved into brick-and-mortar retail later that year, expanded online in the 2000s and is now a leading omnichannel retailer for tradespeople, DIY enthusiasts and hobbyists. Engagement Across All Channels.

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What Does ‘Omnichannel’ Mean in 2021? How Marketplaces are Reshaping the Digital Landscape

Retail TouchPoints

As the company’s Senior Director and General Manager of Omnichannel, Sharon Gee has been at the center of the massive shifts taking place in ecommerce over the last year and a half. As a result, companies had to contemplate, ‘What is my omnichannel strategy? What does the ideal of omnichannel look like, in your opinion?

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5 Best Ways to Ship Products for Online Stores

OrderDynamics

5 Best Ways to Ship Products for Online Stores. In this world of online shopping ‘how to ship products for online stores’ is an important question. The ‘how to’ of shipping your products, shipping services, and shipping charges are all important. How to Ship Products for Online Stores.

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Walmart Switches to Recyclable Paper Bag Mailers and Right-Sized Packaging

Retail TouchPoints

Walmart ’s latest sustainability initiatives combine changes to its fulfillment processes as well as customer-facing options for reducing waste, including allowing online shoppers to opt out of plastic bags for store pickup orders and to request consolidation of multiple items into fewer boxes. in a statement. in a statement.

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Unify Drop Ship and Marketplace for a Highly Flexible Go-to-Market Model — Don’t Get Stuck in ‘Either-Or’

Retail TouchPoints

In today’s Now Economy , customers are gravitating increasingly toward the “I see it, I want it, I’ve got it” retail model — while at the same time they’re more intent than ever on making purchases that support their personal values. Shift Your Thinking and be More Flexible to Meet Changing Customer Needs.

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How Rent the Runway Boosted Talent, Sustainability and CX by Moving to the Cloud

Retail TouchPoints

For retail tech teams, the ultimate sign of success is, ironically, when their work goes unnoticed — there’s nothing worse than a site crashing after an upgrade or a buggy new feature that causes customer uproar. It All Comes Back to Customer Experience. Attracting Top Talent in a Tight Labor Market.

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Why Curacao ‘Zags’ When Other Retailers ‘Zig’ — and How This Drives its Success

Retail TouchPoints

Every retailer strives to understand its customers, but few are as deeply in tune with their audiences as Curacao. He quickly found that his customers were primarily of Latino descent and that there were large needs within this community — particularly with buying on credit.

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