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Northern Tool Builds Up its Omnichannel Foundation With Brick-and-Mortar Expansion

Retail TouchPoints

Launched by Don Kotula in 1981 as a mail-order business that offered a patented log splitter design, Northern Tool & Equipment moved into brick-and-mortar retail later that year, expanded online in the 2000s and is now a leading omnichannel retailer for tradespeople, DIY enthusiasts and hobbyists. Engagement Across All Channels.

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Gift Card Purchases Up 414% as Americans Shift to ‘Buy Now, Shop Later’ Mindset

Retail TouchPoints

Retailers should prepare for an extended omnichannel holiday season and look to provide value and options to shoppers as they look for ways to solve this season’s challenges.”.

Gifts 307
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How Rent the Runway Boosted Talent, Sustainability and CX by Moving to the Cloud

Retail TouchPoints

Not only is the current labor environment making it hard to find good help, but as omnichannel commerce evolves, retailers are finding themselves in more need of skilled tech workers than ever before. We’re just four months in, and we’re already proving [the benefits] out every day.”. Attracting Top Talent in a Tight Labor Market.

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What Does ‘Omnichannel’ Mean in 2021? How Marketplaces are Reshaping the Digital Landscape

Retail TouchPoints

As the company’s Senior Director and General Manager of Omnichannel, Sharon Gee has been at the center of the massive shifts taking place in ecommerce over the last year and a half. As a result, companies had to contemplate, ‘What is my omnichannel strategy? What does the ideal of omnichannel look like, in your opinion?

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Retail vs Ecommerce: What’s the Difference?

Ecommerce Platforms

You can offer customers an omnichannel selling experience which appeals to both their desire to in-person interactions, and their quest for convenient shopping experiences. Omnichannel selling Both retail and ecommerce store owners can enhance their chances of profits and revenue by selling across multiple channels.

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Why Curacao ‘Zags’ When Other Retailers ‘Zig’ — and How This Drives its Success

Retail TouchPoints

Curacao also can ship products as large as refrigerators, and offers money transfer services that tie back into the retailer’s emphasis on credit and mutual trust. “People come to our stores and buy their flower arrangement and we make sure it’s delivered in Mexico, wherever it is that their family or their mother lives.

Other 288
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Shopify vs Shoplazza (2023): Which is Best for You?

Ecommerce Platforms

Plus, both tools offer a variety of business models, with options for omnichannel selling, dropshipping, and more. Shopify supports omnichannel selling across multiple sales channels, with integrations to leading marketplaces, POS tools, and social media channels. Of course, there are some major differences worth noting too.

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