Groove

NOVEMBER 24, 2020

Are you considering migrating eCommerce platforms? Position your business for growth by aligning your eCommerce platform choices with your unique business goals. In this blog, we're sharing 5 features of BigCommerce Enterprise that help both B2B and D2C eCommerce stores create a seamless shopping experience and drive more revenue.

BigCommerce 368

BigCommerce Payments Payment Services B2B 368

Groove

MARCH 3, 2021

Whether this is your first time looking for an eCommerce PPC agency or you already engage with one and want to create a better working relationship, you're in the right place. Leveraging eCommerce advertising is a great way to increase reach, brand awareness and conversions. Seek out a reputable PPC agency.

PPC 322

PPC Management eCommerce Information 322

Groove

AUGUST 11, 2020

When it comes to eCommerce, a paid search strategy is a great way to reach customers who are actively searching for products like yours. Get your content in front of the right audience and display your ads at the top of search engine results pages by leveraging eCommerce advertising. Paid Search Strategy: 4 Tips. Demographics.

Customer 368

Customer PPC Shopping Carts Recommendation 368

Groove

FEBRUARY 17, 2021

Though Instagram may seem like a feed of endless photos, it's really one of the most powerful social media platforms out there for eCommerce brands. Instagram Marketing Tips To Drive Traffic & Conversions. From Explore Ads to IGTV ads and more, our eCommerce Advertising Guide breaks down the various Instagram advertising formats.

Social Media 370

Social Media Marketing eCommerce Gifts 370

Groove

DECEMBER 22, 2020

Advertising on various platforms is a great way for businesses to increase visibility and brand awareness. Whether your goal is to increase sales or drive leads, an optimized B2B advertising strategy will help to drive engagement and website traffic. B2B Advertising: What Is It? B2B Advertising With Google. Google Search Ads.

B2B 347

B2B Social Media Merchant Services Reference 347

Groove

OCTOBER 4, 2023

It can be used to draft emails, create blog posts, and produce content for landing pages, websites, and more. The Content Assistant can generate blog ideas, write paragraphs, expand on ideas, draft prospecting emails, and create marketing emails. GetResponse - Personalized Content Creation ($12.30/mo mo to $81.18/mo)

Merchant Services 195

Merchant Services eCommerce Marketing Recommendation 195

Groove

JULY 9, 2020

Rather than disruptively pushing messages out to consumers, businesses must build an effective eCommerce branding strategy to provide prospects with the right content and information at the right time. There are a number of tactics that can be used to build an eCommerce branding strategy that attracts, engages and delights customers.

Social Media 352

Social Media eCommerce Webinar SEO 352

Groove

JUNE 2, 2020

The company saw a 52% increase in organic revenue, 33% increase in organic visitors and 20% increase in paid conversions after working with our team. However, Final Draft realized that they needed an optimized SEO strategy to increase engagement and convert customers. We helped them increase organic traffic by 15%.

SEO 243

SEO Improvements eCommerce Blog 243

Retail TouchPoints

MARCH 18, 2024

Google wants a bigger piece of the traffic driven by retail media advertising. Brands that primarily sell through retail partners are increasingly interested in using retailer data to power their advertising campaigns, especially as third-party cookies become obsolete,” said Ewan Fisher, Product Manager of SA360 in the blog post. “We

Retail 306

Retail Management Blog Channel 306

Groove

JANUARY 13, 2021

Looking for an eCommerce conversion rate optimization agency that's available to help build and design your website pre-launch and market and grow your website post-launch? businesses are relying on eCommerce revenue to make ends meet. businesses are relying on eCommerce revenue to make ends meet. eCommerce SEO.

eCommerce 329

eCommerce PPC SEO eCommerce Design 329

Groove

MAY 19, 2020

It’s important to understand that the future of eCommerce search engine optimization is driven by the way humans search, and not by search engines. As a result, brands must adapt and evolve their content strategies to continue driving organic traffic. What Are HubSpot Topic Clusters? Two Types of Pillar Pages. Creating the Page.

SEO 370

SEO Improvements Recommendation Blog 370

Groove

NOVEMBER 26, 2021

In this blog, we’re discussing the Wordpress CMS platform and a few of its competitors - more specifically - the platforms that our eCommerce marketing team believe are optimal alternatives. The Groove Commerce team especially loves the CMS Hub for its lead forms, call-to-action (CTA) button functionality and blogging capabilities.

BigCommerce 195

BigCommerce Marketing Shopify Merchant Services 195

Groove

JANUARY 19, 2022

As the demand for frictionless shopping increases and consumer shopping habits constantly change, merchants must optimize their stores to accommodate shoppers at each stage of the eCommerce customer journey. Or seeing a significant increase in abandoned carts and want to increase the number of paying customers?

eCommerce 370

eCommerce Merchant Services Customer Payment Services 370

Groove

MAY 12, 2021

That's half of the global population, which means that eCommerce email marketing is a huge opportunity for businesses capitalize on. As a 14-year full-service eCommerce agency, the Groove Commerce team has used numerous marketing tools to help a variety of clients jumpstart website traffic, generate leads and increase revenue.

eCommerce 370

eCommerce Marketing Merchant Services Recommendation 370

Groove

AUGUST 13, 2020

But how can eCommerce brands guide online shoppers through the buyer's journey and push them along the path to purchase? In this blog, we're exploring 5 strategies to help you create a positive eCommerce customer experience. eCommerce Customer Experience: Tips & Strategies. Engage with social media followers.

Customer Experience 326

Customer Experience Customer eCommerce Social Media 326

Groove

NOVEMBER 26, 2019

We often get asked during presentations and webinars about how to increase online sales fast. With eCommerce sales growing over 15% in 2018, it’s a very valid question. In this blog, we are going to break down 10 ways you can begin to increase your online sales. How to Increase Online Sales. Prune your catalog.

Payment Services 352

Payment Services Payments Social Media eCommerce 352

Groove

JULY 6, 2020

eCommerce merchants are always looking for new ways to grow revenue. One of the various ways to increase online revenue is to increase average order value (AOV). Rather than increasing prices and alienating loyal customers , there are several other strategies businesses can implement to increase average order value.

Shipping Costs 343

Shipping Costs Gifts Shipping Merchant Services 343

UpSellIt

MARCH 13, 2024

In this blog, we dive into the intricacies of seasonal marketing and how ecommerce brands can leverage spring to drive engagement, conversions, and revenue. From traditional spring holidays to niche events, ecommerce brands must pinpoint these peak seasons to align their marketing efforts accordingly.

Marketing 128

Marketing Gifts Recommendation Clothing 128

Groove

FEBRUARY 15, 2024

A digital storefront has many benefits, but the foot traffic we've grown accustomed to over the years as business owners has been replaced by something else: organic marketing. Implement this to increase the readability of your content. It features robust eCommerce functionalities, which helps to supercharge your SEO efforts.

SEO 397

SEO Shopify Blog Marketing 397

Groove

APRIL 9, 2019

As an eCommerce inbound marketing agency, we counsel our clients about the value of P.E.S.O. Additionally, the traffic benefits of appearing in search results can last months or years, if properly maintained. To help you increase online search presence, we've outlined a few best practices below to get you started.

SEO 285

SEO Live Chat Mobile Blog 285

Groove

NOVEMBER 17, 2020

Investing in an eCommerce marketing tool helps businesses attract, engage and delight customers at every stage of the buyer's journey. Improve your email marketing strategy and exceed customer expectations with a tool that best fits your eCommerce needs. Listrak to help you determine which platform is best for your eCommerce business.

BigCommerce 368

BigCommerce Social Media Customer Data Recommendation 368

Kissmetrics

APRIL 7, 2021

Traffic Sources. Surprised my first metric isn’t traffic? Increasing traffic isn’t as important as a lot of people think when it comes to conversion rates metrics. There are three primary sources of traffic. Different types of traffic have different engagement levels. New Visitor Conversion Rate.

Payment Services 281

Payment Services Improvements Shopping Carts Social Media 281

Groove

DECEMBER 10, 2021

So, your eCommerce store runs on BigCommerce , a SaaS eCommerce platform used by over 60,000 merchants and 2,000+ mid-market businesses. In our 14+ years as a full-service eCommerce agency, Groove Commerce has been an advocate for BigCommerce. Limited Blog Functionality. Want to increase your site speed?

BigCommerce 195

BigCommerce eCommerce Merchant Services Gifts 195

Groove

OCTOBER 22, 2020

Our benchmarking shows that visitors who use eCommerce search are 3 to 5 times more likely to become customers. By creating a seamless path to purchase and removing any difficulties in the buying process, eCommerce businesses can easily guide shoppers to conversion quicker. eCommerce Search: How To Convert More Customers.

eCommerce 352

eCommerce Recommendation Improvements Fashion 352

Groove

JANUARY 9, 2020

Regardless of business size, the purpose of a company blog is to engage customers in a conversation. Effective blogging will aid in your eCommerce marketing strategy and help your business grow. As your number of readers increases, you'll need to provide them with more reasons to come back for your content.

Blog 300

Blog Demo Information eCommerce 300

ROI Revolution

SEPTEMBER 6, 2023

Local SEO strategies for ecommerce are the secret weapon that fuels this transformation, enabling you to: Elevate your brand awareness. Whether you’re new to local SEO or looking to refine your existing approach, this guide will serve as a valuable resource to help you navigate the complex world of local SEO strategies for ecommerce websites.

SEO 146

SEO eCommerce Social Media Information 146

Groove

NOVEMBER 12, 2021

Marketing teams use Google Ads and Bing Ads everyday to drive website traffic and increase revenue for their business. This presents a huge opportunity for businesses to drive traffic and revenue through multiple channels. Bing Ads vs Google Ads. You’re probably wondering, why? Targeting Capabilities.

PPC 195

PPC Merchant Services Social Media eCommerce 195

Groove

NOVEMBER 21, 2022

In 1793, merchants in high traffic areas faced harsh competition. With eCommerce quickly becoming internet-connected people’s preferred way of conducting business, new opportunities presented themselves. All actions taken on an eCommerce site are typically made through a user account which is tied to a person’s identity.

Subscription 195

Subscription Merchant Services Gifts Live Chat 195

Groove

APRIL 14, 2021

When trying to improving your eCommerce SEO strategy, have you ever though to yourself what is domain authority? In this blog, we cover what it is and what businesses can do to improve their domain authority. Increase your domain authority score by earning high-quality links for websites and other pages with high authority scores.

Improvements 370

Improvements SEO Information Other 370

Groove

OCTOBER 23, 2018

As digital marketers assemble their goals for 2019, increasing organic traffic is guaranteed to be at the top of many lists. For eCommerce websites, things aren’t that different. If you’re using an eCommerce platform like BigCommerce, blogging with WordPress creates a few hurdles for your content marketing.

BigCommerce 275

BigCommerce Blog eCommerce Platforms eCommerce 275

Groove

JUNE 11, 2020

From Google Shopping ads to social media advertising, Groove is here to help you increase ROI and improve overall conversion. 8 eCommerce PPC Tips. Instead, use long-tail keywords like "Women's little black dress" or "Acer Chromebook 14" to increase your chance of ranking on SERPs. Want to improve your eCommerce PPC strategy?

PPC 370

PPC eCommerce Mobile Mobile eCommerce 370

lateshipment

DECEMBER 18, 2020

Annually, business owners, marketers, and eCommerce business managers employ tailored strategies to guarantee frictionless holiday season shopping. As the number of purchases increases considerably around holidays, it is easy to make critical mistakes and not withstand the competition. Where to Start?

eCommerce 246

eCommerce Shopping Carts Mobile Web Design 246

Groove

MAY 6, 2020

After partnering with ModelTrainStuff in October 2019, we were challenged to reach a goal of $16M annual revenue by generating new customers and increasing the average order value. We would do this by enhancing ModelTrainStuff's eCommerce website through site rebuilding, special content, paid social and more. The eCommerce Train.

Accessories 259

Accessories eCommerce Customer Blog 259

Groove

FEBRUARY 21, 2019

Modern eCommerce businesses need tools to help them grow. To help, we've outlined our favorite tried-and-true eCommerce marketing tools to help businesses achieve their goals. eCommerce Marketing Tools. We could write an inordinate amount of blogs about the marketing tools Google offers for eCommerce businesses.

eCommerce Marketing 284

eCommerce Marketing eCommerce Marketing PPC 284

GetElastic

SEPTEMBER 15, 2021

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. With the disruption of COVID-19, new trends have emerged, and the eCommerce landscape is transforming. However, data shows that: 33% of marketers plan to increase spending on customer acquisition, versus only 18% on customer retention.

B2B 146

B2B eCommerce Customer SEO 146

Inflow Insights

FEBRUARY 5, 2020

In this post, you’ll get a checklist of proven SEO best practices for eCommerce sites. We have directly tied these best practices to increased traffic, transactions, and/or revenue in documented case studies for our clients. Why This eCommerce SEO Checklist Leads to Sales. Talk to an eCommerce SEO expert.

SEO 176

SEO eCommerce Social Media Mobile 176

Groove

FEBRUARY 11, 2019

We're sorry to break it to you, but there isn't a silver bullet in eCommerce marketing. When it comes to eCommerce strategy, you have to think about three things – the past, the present and the future. Our Favorite eCommerce Hacks. to easily integrate with your eCommerce platform and power HubSpot abandoned cart workflows.

eCommerce 258

eCommerce Payments eCommerce Platforms Recommendation 258