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Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

Most online sellers begin their journey from one sales channel, setting up shop through a website or marketplace. Multi-channel retailing is the practice of selling merchandise on more than one sales channel. A report by BigCommerce confirms that buyers across several age groups are shopping from multiple sales channels.

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Best Shipping Software for Ecommerce

Ecommerce Platforms

We believe that the best shipping software incorporates elements like steep carrier discounts, various shipping methods, and integrations with ecommerce platforms and marketplaces. If you're a small business owner, shipping software is essential for keeping customers happy. What is Ecommerce Shipping.

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The Complete Omni-Channel Retail Report: What Brands Need to Know About Modern Consumer Shopping Habits

BigCommerce

It’s a complex process, and it’s why omni-channel selling is so important. What is omni-channel retail? Square defines it as: “Meeting people on the channels where they are shopping and buying, whether it’s in a physical store or an online store or on social media, and connecting the dots between those channels.

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The 6 Most Effective Types of Social Media Advertising in 2017

BigCommerce

While there are hundreds of different marketing strategies, only one can bring in consistent sales from day one. Most channels require significant lead time to yield an ROI (ex. content marketing). Some channels yield quick results but not day in and day out (ex. influencer marketing). Free shipping.

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Holiday Email Marketing Unpacked: 15 Examples, 9 Tools and a Checklist to Make 2017 Your Biggest Success Yet

BigCommerce

A few things you can include in your emails to make life easier for subscribers around the holidays include: Shipping info ( including final delivery dates ). Shipping costs clearly advertised to alleviate any cost concerns. Better deal elsewhere: Tempt them back with price and emotional cues. Gift card services.

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How Manufacturers Can Put eCommerce at the Center of Their Growth Strategy

Kibo

The ability to handle and provide seamless self-service capabilities, subscription purchases alongside non-subscription purchases, manage pricing and promotion rules for specific segments or account levels without relying on IT support, and more, are becoming critical requirements. trillion in 2023.

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12 Common Mistakes When Selling Across Borders

BigCommerce

But, while technology changes the channels and touchpoints that merchants and consumers connect in, the underlying foundations remain the same. The only thing that is changing are the channels and mediums in which we interact. Calculating Total Landed Costs. Dimensional and Physical Shipping Assumptions. Ignoring Fraud.