Mon.Nov 18, 2019

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The Best Cheap WordPress Hosting Providers

Ecommerce Platforms

Ok, I know “best” and “cheap” do not usually go together, especially when we’re discussing WordPress hosting options. But, here’s the thing- a tight budget for a WordPress site doesn’t have to translate to unreliable hosting services. Well, of course, great service comes at a cost, I admit. But then again, the level of competition on the market right now is forcing most hosting providers to reconsider their pricing.

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Retailers Seeking Private Equity Investment Need Reputational Risk Roadmap

RTP blog

By Nir Kossovsky, Steel City Re The retail sector is a prime target for private equity firms, as investors provide capital and expertise to both early stage retailers with promising expansion potential and established brands seeking support for new strategies and hoping a new capital structure will enable greater agility and innovation. However, in the wake of disappointing IPOs by Uber and other well-known brands and Chapter 11 filings by several prominent private equity-backed retailers, inves

Retail 150
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The 5 Worst eCommerce A/B Testing Mistakes to Watch out for 

Inflow Insights

Do you want to use A/B testing to increase the conversion rate on your eCommerce site? Before you start running one of those tests, it’s a good idea to make sure that you set it up correctly. A rigorously-run test can increase conversions, but if the parameters are flawed then the decisions you make based on the test could be too. In this post, we’ll outline the worst eCommerce A/B testing errors that we see online stores make.

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Can You Deliver A Great Partner Experience Without Great Onboarding?

Forrester eCommerce

With the influx of new channel partner types across the ecosystem, moving them quickly and efficiently from recruitment to productivity relies on automated and scalable onboarding technology. Channel leaders can overwhelm new channel partners with too much information that is not relevant to their role or focus. The unfortunate, and too frequent, result is a […].

Channel 346
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Fitting In – 5 Lessons Learned When I Stopped Giving A Sh!t

My Wife Quit Her Job

If you’ve ever met me in real life, you probably know that I have a tendency to blurt out whatever is on my mind. Sometimes what comes out of my mouth is inappropriate. Sometimes it’s embarrassing. And sometimes, it’s what everyone else is thinking but unwilling to say out loud. But it’s who I am and I don’t care:). What’s funny though is that I was a completely different person as a kid.

Other 149
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No Testing, No Artificial Intelligence !

Forrester eCommerce

AI is being infused into new and classic software everywhere. However, only one-third of developers claim to know how to test AI-based systems. This report is a call to action for application development and delivery (AD&D) professionals in enterprise organizations to apply testing disciplines and practices to AI-infused applications and address the testing of AI-based autonomous software, which will open up a new world for software testers and their tools.

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MRM Has A Marketing Problem

Forrester eCommerce

In my four years at Forrester, I’ve crossed paths with a lot of three-letter technologies: CDP, DMP, OTT, ITP, and ETP. the list goes on. But MRM, or marketing resource management, has a unique challenge amid this alphabet soup: Marketers rarely call it by its name. Instead, when we speak to marketers, […].

Marketing 273
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Taking ecommerce innovation to the next level: a Savant eCommerce Barcelona recap

GetElastic

I was honoured to chair the 2019 Savant eCommerce Barcelona event of two full immersive days in the stunning surroundings of the Cerveceria Moritz. The specially curated audience included over 100 leaders of ecommerce, digital, marketing, consumer experience (CX) and omnichannel from leading retailers and innovative start-ups. The agenda was packed with relevant content and networking opportunities, with a focus on transformation both at the frontend and the backend.

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FORRward: A Weekly Read For Tech And Marketing Execs

Forrester eCommerce

Nike Just Does It First, the age of the customer shifted power away from institutions to individuals, drastically reducing the control companies had over their own brands. Then came Amazon. The competitive juggernaut ripped whatever shred of control brands had left, leaving them to figure out the algorithmic enigma of e-commerce while competing on price […].

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Store Wars: Hats Off to Penney’s – Yes, JCPenney

retailnext

Retail is a funny business. There are so many factors that separate the winners from the losers, and in the current climate I am often surprised by who gets it right and who gets it wrong. There have been endless writings on the demise of Sears, what Toys R Us could have done differently, how Macy’s and WalMart are trying to reinvent themselves, the reasons Nordstrom decided to invest in Manhattan now, and on and on.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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SaaS Billing Technology: A Sleeper Agent For Business Agility

Forrester eCommerce

“When [billing] goes well, no one cares. When it goes wrong, it’s the end of the world,” one business customer summed up. As a digital business strategist, you may not think billing technology is in your purview. But your ability to keep up with market changes and the quality of your customer experiences will depend […].

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How The Ulta App Is Mobilizing Personalization

Sailthru

Convenience and a seamless transition between mobile and in-person retail transactions play a large part in consumer personalization. Between the Ultamate Rewards program, personalized product recommendations and push notifications, and AR functionality, the Ulta app has a lot to offer. When Sailthru evaluated 250 retailers for our annual Retail Personalization Index, Ulta was one of just three brands to earn a perfect score in the mobile category.

Mobile 68
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Organization Design Capability Maturity Drives Transformation Success

Forrester eCommerce

Over the past 24 months, Forrester has received a significant number of inquiries from clients requesting assistance in their organization design initiatives. From basic questions on “What are others doing”, “What is the best organization design process”, “What digital capabilities should I be investing in” to “Should I be centralized, distributed or federated”.

Other 226
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How to Use Average Order Value and Customer Lifetime Value to Increase Revenue

FastSpring

There’s no doubt that every software company out there is looking for ways to maximize their profits. Sometimes it’s a matter of cutting back costs and running a leaner, more efficient machine. Other times you want to get more buyers and increase your customer base. But sometimes maximizing profits is all about getting the most out of your current customers.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Empirical Innovation: Prioritize Evidence Over Instinct To Innovate Successfully

Forrester eCommerce

Innovating based on instinct is a gamble — the right way is through design research. But its repertoire and relevance are widely misunderstood.

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18% increase in CTR

Dynamic Yield

Discover how the digitally-native cosmetics brand puts customers at the heart of its shopping experience and generate an 18% increase in engagement. The post 18% increase in CTR appeared first on Dynamic Yield.

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October Retail Sales Report: Mixed Signals for Specialty Retail

Heartland

Springboard Retail identifies mixed signals for specialty retailers in October's U.S. Retail Sales Data and aggregated Springboard Retail customer results.

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BaaS 101: What eCommerce Companies Need to Know About Business as a Service

ESW

Cloud infrastructure has fundamentally changed the way IT services are provided. Soon, it may change the way that key business services are offered, too. Business as a Service (BaaS), an application of the Everything as a Service (XaaS) model, provides real-life services like marketing and accounting in much the same way cloud storage is delivered to businesses now — through an instant, on-demand service whereby you only pay for what you use.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Your Guide to Launching Political Ads in Email Newsletters

Liveintent

The political arena is heating up as the U.S. prepares for the 2020 Presidential Election. Democratic debates are already underway, electoral maps have already made their way onto front pages and consumers are hungry for the next piece of breaking news. We’re seeing that hunger in our own platform. By examining the data in the LiveIntent platform, we’ve seen that political ads in emails have a 3x higher clickthrough rate (CTR) and 10x higher conversion rate than the average email ad.

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