Thu.Feb 16, 2023

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What to Expect in Ecommerce From the Recession in 2023 

ROI Revolution

It’s in the news everywhere: There’s a looming recession in 2023. There’s some disagreement among economists as to whether it will actually happen, but every ecommerce brand is highly aware of some related issues like rising inflation rates, supply chain strain, and a growing number of layoffs. If there’s a recession in 2023, what can ecommerce retailers expect and how can brands prepare for the impact?

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Drive Growth With Digital Accessibility: Best Practices From Three Retailers

Forrester eCommerce

With a turbulent and unprecedented current economy, most retailers are trying to shore up revenue wherever they can. One way to do this is through making your company’s websites and mobile apps more accessible. Annually, the disability community has a disposable income of $1.9 trillion and an accessible digital storefront gives you access to this market.

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ASOS Gets Second Interim CFO as Leadership Reorg Continues

Retail TouchPoints

British online fashion and beauty retailer ASOS has appointed its second interim CFO in four months as current interim CFO Katy Mecklenburgh plans to leave in May 2023 for another role. Sean Glithero has been named as the company’s new interim CFO until a permanent CFO is appointed. He will formally take over the role in May 2023 but has already joined to company to “allow for a thorough handover,” ASOS said in a statement.

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How To Navigate The Generative AI Hype In Customer Service

Forrester eCommerce

If your inbox (or social media feed) looks anything like ours, you’ve likely been seeing announcement after announcement of vendor integrations with OpenAI’s ChatGPT or other generative AI technologies. The customer service technology world is particularly saturated with these announcements; it seems like we can’t go a day without seeing another one.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Contactless Biometric Solutions for Better Shopping Experiences

Retail TouchPoints

The global pandemic changed our world in so many ways — some good, some bad. Retail and hospitality industries were hit particularly hard. CoStar Group, a commercial real estate firm, estimates there were a record-breaking 12,200 brick-and-mortar store closures in 2020 as a result of the pandemic. The retail industry had to reimagine ways to reach customers that sparked a digital transformation.

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Meet The New VP, Research Director For The B2B Marketing Executives Service

Forrester eCommerce

The quality of the people, the collaborative culture, and the ability to help clients shorten the distance between bold vision and superior impact through customer obsession are why I joined Forrester.

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The SEC’s Proposed Rule On Climate Disclosure Has Teeth, Leaving Supporters And Opponents Simultaneously Unhappy

Forrester eCommerce

In March 2022, the U.S. Securities and Exchange Commission (SEC) announced a proposed rule for how publicly traded companies will be required to disclose exposure to and potential impact from climate risk.

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Quantum Metric Offers Tactical Tools for Optimizing Digital Experiences

Retail TouchPoints

Quantum Metric has launched Atlas, a solution designed to help retailers optimize their digital experiences. Powered by proprietary machine intelligence and mapping learnings from hundreds of leading brands and digital teams, the tool aims to provide outcome-driven insights that enable anyone to easily identify and respond to digital customer needs.

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10 Innovative Product Experiences from Black-Owned Brands

GetElastic

Black History Month in the United States is a time to celebrate the contributions of Black individuals throughout history. Today, it has evolved to not only celebrate historical contributions, but to honor the achievements and cultural impact of the Black community in the present day. An American Express report found that Black women are the fastest growing demographic of entrepreneurs in the U.S.

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Best Candle Print on Demand Companies (2023)

Ecommerce Platforms

Where can you find the best print on demand candles? While Printful and Printify are our top recommendations, it's worth noting that there are other excellent print on demand platforms for selling candles. In the article below, we'll discuss and compare these options to help you make an informed decision for your business. Custom candles, after all, can be a delicate matter.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Tuesday Morning says lenders’ actions contributed to Chapter 11

RetailDive

The company, which is preparing to close hundreds of stores, said when Wells Fargo increased its reserves, the move “effectively eliminated” the retailer’s operating liquidity.

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What Do You Need to Know About the Shopify Amazon Integration?

Ecommerce Platforms

Shopify and Amazon are two of the biggest ecommerce platforms in the world. So, integrating the two could unlock a wealth of benefits for online merchants. Cue the Shopify Amazon integration. With this integration, businesses can quickly expand their reach, streamline operations, and increase sales. So, I’m going to cover everything you need to know about the Shopify Amazon integration so that you can make the most out of it.

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The RealReal slashes workforce, store base in quest for profits

RetailDive

The resale site has long struggled to make money despite strong sales, but turning away from brick and mortar carries risk in this unique segment.

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Almost half Of US Fashion Stores Are Stuck With Excess Stock

RetailMinded

Almost half of US fashion stores are stuck with excess stock after a disappointing start to 2023, according to a survey by Inventory Planner Downturn in consumer spending has left 44% with surplus stock Excess inventory is worth $74k on average 20% of excess stock was written off altogether by apparel sellers in 2022; Inventory Planner’s Sara Arthrell said: “Excess inventory is a huge issue for fashion retailers at this time of year.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Nearly 70% of consumers to cut back on nonessential spending: report

RetailDive

Inflation is influencing consumers’ shopping habits, according to a survey by PwC. But, luxury buyers may be insulated from the trend.

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5 Steps to the Perfect Email Preheader

UpSellIt

When we discuss optimizing email marketing, we often turn our attention to subject lines rather than email preheaders. While they’re often overlooked, preheaders are a valuable tool. They provide additional space to effectively communicate why users should engage with your email. Though subject lines are often the first to grab a user’s attention, the preheader can create a perfect one-two punch that increases open rates, and by extension, click throughs and conversions.

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Frankies Bikinis, Victoria’s Secret introduce exclusive collection

RetailDive

The swimwear and loungewear collection comes after the lingerie giant invested $18 million in the smaller direct-to-consumer brand last year.

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Senate may compel Starbucks CEO to testify

RetailWire

The Senate Health, Education, Labor and Pensions Committee may issue a subpoena to compel Starbucks’ interim CEO Howard Schultz to testify about allegations of unfair labor practices intended to squash union organizing activity at the coffee giant’s stores. Sen. Bernie Sanders, who chairs the committee, said, “One way or another, he will be there.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Independent Pet Partners files Ch. 11, looks to sell some stores

RetailDive

The owner of Loyal Companion is closing dozens of stores and selling some of its locations to Pet Supplies Plus and other competitors.

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Malls convert to mixed use to bring customers closer to stores

RetailWire

A growing number of malls are converting to mixed-use to include offices and residences. “They’re able to feed off each other,” said Conor Flynn, CEO of Kimco Realty. “It’s almost like an ecosystem where the customer shops your retail, the retailers will support the apartments and drive a premium for the apartments.

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Tatcha launches virtual store to promote body care products

RetailDive

To coincide with the virtual experience, the skincare brand is hosting a real-life pop-up shop in Los Angeles.

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H&M, Bloomingdale’s, Zappos and Randalls among the loyalty program elites

RetailWire

Newsweek has published a list of the best loyalty (rewards) programs in the U.S. and H&M (specialty apparel), Bloomingdale’s (department stores), Zappos (footwear)and Randalls (supermarkets) toped their respective verticals.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Mass merchants continue to gain steam in online grocery

RetailDive

Retailers like Walmart and Target are seeing a growing number of active users along with high satisfaction rates, according to the latest Brick Meets Click research.

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Top 11 Retail and Ecommerce Trends to Watch in 2023

Digital Doughnut

Consumers are increasingly interested in experiences rather than products. That's why experiential shopping, which offers unique opportunities for customers to interact with brands, is becoming popular. From food tours to fashion shows, there are many ways to create an engaging experience for your customers that will keep them coming back for more.

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Azazie, Kendall + Kylie release cocktail and party dresses

RetailDive

The DTC bridal brand is adding another product category to its assortment beyond wedding dresses.

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Kraft Heinz says it is done raising prices (for now)

RetailWire

Kraft Heinz has decided not to raise prices on its condiments or quick-fix meals over concerns of increased price sensitivity on the part of consumers. “Consumers are looking for convenient, filling, and nutritious meals, while at the same time paying more attention to the price tag,” said CEO Miguel Patricio.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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GA4 brings machine learning to the forefront

Funnel.io

As we covered here , Google Analytics 4 has a few new features and structures that set it apart from Universal Analytics. One of the most important structural aspects is GA4’s flat data model, which makes it perfect for machine learning.

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Nestlé’s slow movers saw sales decline after it raised prices

RetailWire

Nestlé is looking at reducing some of its slower-moving products after sales fell off due to recent price hikes put through by the consumer packaged goods giant. “Like all the consumers around the world, we’ve been hit by inflation and now we’re trying to repair the damage that has been done,” Nestlé CEO Mark Schneider said.

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Mind the gap: How AI is giving retailers a competitive edge

Talkoot

Mind the gap: How AI is giving retailers a competitive edge Lizzie Davey Writer Artificial intelligence. AI. The latest buzzword doing the rounds. Recent advances in AI-powered writing tools like ChatGPT has led retailers to look at ways they can leverage AI to give their brands a unique touch. Here’s the thing: AI is so versatile it can be used to elevate almost every part of the shopping experience.

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Pacsun launches new foray into the metaverse

RetailWire

Pacsun continues to push ahead with its metaverse initiatives on Roblox. The retailer has launched the Pacsun Los Angeles Tycoon experience, which allows gamers to build their own map of the Los Angeles area. “We aim to explore and activate right alongside the consumer,” said Brieane Olson, Pacsun co-CEO. “This translates to meeting consumers at the intersection of not only fashion, but also gaming, music, sports and art.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.