Wed.Nov 06, 2019

What Happened To Under Armour, And How Can It Rebound In 2020?

Retail TouchPoints

Under Armour CEO and founder Kevin Plank shocked the retail world when he announced he would step down from the position to focus on Executive Chairman duties , and the revelation arguably came at quite an inconvenient time for the athleticwear company.

The Top AliExpress Alternatives for Dropshipping

Ecommerce Platforms

Dropshipping has quickly emerged as one of the simplest and most compelling ways to make money online. With a dropshipping business, you don't have to worry about things like finding a warehouse where you can store your products or purchasing more inventory than you can handle.

How to differentiate yourself from competitors?


The world of online selling is more competitive than ever, as many e-commerce sellers have discovered lucrative and international methods of successfully selling products online.

280: How To Prepare Your Business For Sale And What Multiples To Expect With Thomas Smale

My Wife Quit Her Job

Today, I’m thrilled to have my friend Thomas Smale on the show. Thomas is the founder of FEInternational, one of the largest and most prolific website business brokers on the internet.

Books 156

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

Healthcare Organizations Must Future-Proof Revenue Strategies By Embracing Value-Based Care

Forrester eCommerce

The time to transition from fee-for-service models to value-based care (VBC) models is here, as those that continue to delay will be left behind!

More Trending

Another CMP Gets Swallowed Up (Percolate, By Seismic), And What It Means To You

Forrester eCommerce

Sales enablement automation (SEA) vendor Seismic announced its acquisition of content marketing platform (CMP) Percolate yesterday at its annual customer event, Seismic Shift.

Events 156

Sellerly Review: Free and Simple Amazon A/B Testing

Ecommerce Platforms

Are you selling products on Amazon as a secondary source of income next to your online store? Or, are you strictly an Amazon seller without an ecommerce site? It seems like an Amazon seller account is a must-have if you plan on expanding your reach and locating new customers.

Demo 104

The Business Case For Modern Sales Enablement

Forrester eCommerce

In this video, I introduce my latest report, “Building The Business Case For A Modern Sales Enablement Toolset.” This research features a customizable financial analysis of the ROI of sales enablement technologies, co-created with Total Economic Impact™ consultant Dean Davison.

B2B 156

Why Content Is Still King In Ecommerce


If the online shopping journey for customers is like a marathon, almost half would pull out shortly after lacing up and three-quarters would never make it to the finish line. 46% : Ecommerce store average bounce rate. 75% : 2018 shopping cart abandonment rate.

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

Focus HCM Investments On Two Key Overlooked Areas For Higher Business Value

Forrester eCommerce

As Warren Buffett said, “Only when the tide goes out do you discover who’s been swimming naked.” Or, put another (potentially less embarrassing) way, you really don’t know the risks you’re taking until you’re tested by changing conditions.

Get your online business an intelligent Magento Amazon extension


ECommerce merchants cannot afford to disregard the importance of gigantic marketplaces like Amazon. Hence, even when online sellers have their own beautifully created Magento store online, they look for ways and means to be able to sell effectively on the world’s number one eCommerce platform.

RIP The RFP – This Is Not Your 1990s Vendor Selection Process

Forrester eCommerce

Yes, you read correctly. The RFP (Request For Proposal) is close to extinction. Let me explain why.

Episode 95 – 5 Ways to Create High-Converting Pre-Sale Content with Lindsay Marder

eCommerce Evolution

If you’re currently running ads to cold audiences – whether that’s on Facebook, YouTube, Google Display Network or anywhere else – you need to consider where you’re sending that cold traffic. Do you send it to your home page? Product detail page?

SEO 52

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

Ecommerce Lately: October 2019


October came with a lot of Halloween treats for ecommerce businesses. Many of the major players in ecommerce added cool functionality for online shoppers, meaning an easier shopping experience for your customers. . The post Ecommerce Lately: October 2019 appeared first on Ecomdash.

Overwhelmed at Managing Multiple Marketplaces? Here’s What Power Mower Sales Did


Have you ever felt overwhelmed by the sheer volume of responsibilities that come with managing multiple sales channels? Keep inventory updated across platforms. Develop the right mix of digital marketing. Find ways to keep fulfillment fast and affordable. And the list goes on. Well, Vicky Palomo feels your pain. In an interview with ChannelAdvisor , the web team supervisor at Power Mower Sales noted that “it’s very difficult to manage multiple marketplaces all at once.” .

Customer Lifecycle Optimization Is an Opportunity for Almost Every Brand — Here’s How to Get Started


Customer lifecycle optimization sounds fancy. It’s not. It centers on a concept every marketer is already familiar with: reaching the right customer with the right message at the right time.

News Cart for November 6th


Hey there, ECF readers! BERT’s the word in e-commerce this week. Learn how the Google algorithm update will impact one in 10 of all online queries. Shopify rolls out new email marketing functionality on the heels of a nasty breakup with Mailchimp.