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How to use a Loyalty Program as an Event-Based Marketing Tool

Smile.io

A loyalty program adds value to your existing marketing strategies and contributes to your overall business growth. Ecommerce brands with a loyalty program are set up for success by offering meaningful rewards to their customers, in exchange for their loyalty.

Events 77
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Consumers Just Keep Spending Online: Here’s How to Keep it Going this Holiday Season and into 2024

Retail TouchPoints

However, consumers are still spending, the labor market remains tight, and the Adobe Digital Price Index recently posted an overall 40-month low, an encouraging sign for online shoppers: Adobe reported that online prices fell for 11 out of 18 tracked product categories on an annual basis. August’s overall retail sales in the U.S.

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It’s Official – Amazon is an Ecommerce Enabler First and a Retailer Second

Retail TouchPoints

based sellers exported more than 216 million products to customers in other markets through the platform. A decade ago, hardly any sellers sold globally through Amazon; last year, U.S.-based And finally, the total number of units sold by Amazon sellers is 8X larger than a decade ago.

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New Smile Integration: Klaviyo

Smile.io

and Klaviyo to create an even better loyalty and marketing automation experience.  integration with Klaviyo allowed ecommerce merchants to use their Smile Rewards API key to pull static properties about loyalty program members into their Klaviyo account. It was time to elevate the integration between Smile.io

Events 81
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7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

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How to Build a Conversion Funnel That Will Triple Your Profits

Kissmetrics

How do you create a conversion funnel, though, and how do you get the most from this tool? Should I Use the AIDA Model to Create My Conversion Funnel? It’s based on the four classic stages people move through during the buying process: awareness, interest, desire, and action. How to Create a Conversion Funnel.

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Rewards Case Study: PetSmart Treats Rewards (+How to Recreate ther Program)

Smile.io

PetSmart is one of the leading pet supplies brands on the market. Part of this success can be attributed to its loyalty and rewards program— Treat Rewards.    The pet industry giant recently refreshed its program.   The pet industry giant recently refreshed its program. But not PetSmart.