Optimizely
DECEMBER 20, 2018
How do you carve out your slice of the market in a super competitive industry? But it’s even harder to build an online retail site that competes with existing retailers like Amazon or Target that have an established a customer base and dominate the market. Need Supply: Market-leading editorial.
Retail TouchPoints
DECEMBER 21, 2021
Ahold Delhaize ’s online retailer operating in the Benelux countries, bol.com , has taken a majority stake in delivery company Cycloon. For bol.com, the partnership ensures that more of its orders can be delivered by bicycle, reducing the company’s carbon footprint.
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Retail TouchPoints
JANUARY 12, 2023
In January 2022, the mattress chain announced its plans to list on the New York Stock Exchange via an IPO that would have returned the furniture retailer to the public markets six years after South Africa’s Steinhoff International took the company private. Today, Mattress Firm operates 2,300 stores across the U.S.
Retail TouchPoints
MARCH 31, 2022
They aren’t bound by traditional constraints, and are gathering data far and wide to inform decisions with behaviors that no longer follow any established marketing models. What this means is that consumers aren’t following the pathways on which our research and marketing models have been based for decades.
Forrester eCommerce
MARCH 22, 2023
The Europe-5 markets comprise the top five economies in Europe — in order of size, those are Germany, the UK, France, Italy, and Spain. In 2022, total retail sales for the Europe-5 countries continued to grow strongly, but this growth actually shifted from online channels and touchpoints to offline channels and touchpoints.
Forrester eCommerce
MARCH 29, 2016
Online retail in Latin America faces a number of challenges: a troubling economy, rising unemployment, high inflation, and regulatory and infrastructure problems. The recently published Forrester Research Online Retail Forecast, 2015 To 2020 (Latin America) explores the impact of all of these factors. online retail.
Retail TouchPoints
NOVEMBER 5, 2021
Inevitably, with increased spend comes increased competition from new and growing online retailers. Add to that the supply chain issues that have exacerbated online retailers’ bottom line this year, and you’ve got quite the challenge. What is an integrated digital marketing campaign? There are more than 3.6
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