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Price Parity vs. Dynamic Pricing: Which Is Best for Multichannel Brands?

ecomdash

This set the standard for price parity for the last few years, until now, when Amazon ended the policy and essentially reopened the price parity debate. . The post Price Parity vs. Dynamic Pricing: Which Is Best for Multichannel Brands? This legally enforced price parity, but only in a way that benefited Amazon.

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Sticker Shock: DTC Marketing Omnichannel Pivots are Pricey, but Drive Long-Term Profit and Stability

Retail TouchPoints

Apple’s ad policy changes have disrupted titans like Facebook and increased cost-per-acquisition through app-based advertising. Then there’s direct mail — the unsung hero of many brands’ multichannel marketing strategies. Apple’s ad policy changes are already impacting spend on social media and mobile.

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How Automation Transforms the Post-Purchase Customer Experience

lateshipment

As ecommerce sales skyrocketed in recent years, many retailers opted to extend their return policies to offset issues caused by the pandemic. Instead of adjusting policies and timelines, improve your return process with automation. This led to longer wait times for processed returns and lower customer satisfaction.

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What is Multi-Local Commerce and Why is it Essential for Growing Global Sales

ESW

Brands should also consider alternative and multichannel distribution methods. Then, brands need to implement a multichannel return experience to serve those customers. Brands should implement and integrate local fulfilment strategies that align with customer expectations and improve margin.

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Tips for shipping success during the 2021 holiday season

Omnisend

Update your return policy. However, as you grow as a multichannel seller, finding ways to automatically update tracking information to the selling channel allows you to avoid confusion and potential duplicate shipping. Because of supply chain delays, you may not have the opportunity to buy more until after Christmas.

Shipping 148
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Everything You Need to Know About Amazon’s New SFP Requirements

Algopix

It created a policy shift that is resonating throughout the entire ecommerce industry. Third-party sellers have been asked to make a choice: Either comply with Amazon’s new policies or get pushed out of the SFP program. If you have a multichannel sales strategy, consider using an Amazon FBA alternative.

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Everything You Need to Know About Amazon’s New SFP Requirements

Algopix

It created a policy shift that is resonating throughout the entire ecommerce industry. Third-party sellers have been asked to make a choice: Either comply with Amazon’s new policies or get pushed out of the SFP program. If you have a multichannel sales strategy, consider using an Amazon FBA alternative.