article thumbnail

Holiday Shopping 2021: How SEOs Can Help Clients Inspire, Deliver and Sustain

Retail TouchPoints

Every SEO strategy session with clients these days should include a moment of recognition and praise for how hard business owners are working to keep serving the public amid monumental challenges. SEOs can look around the world for trending information that needs to be conveyed to clients.

SEO 257
article thumbnail

Redefining the Post-Checkout Moment to Build Shopper Loyalty

Retail TouchPoints

When it comes to retail strategies, most brands place an emphasis on the pre-purchase experience, from crafting eye-catching ads to investing in SEO and running smart marketing campaigns. This is the perfect time for retailers to present relevant offers and deals to keep consumers further interacting with their brand.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Benefits of B2B Ecommerce: “We Now Have a Thriving Business Thanks to the Internet”

BigCommerce

Now, customers call upon businesses – and they often do this when presented with helpful, educational content that earns their trust. This why the number of blog posts produced each day is so high ( 2 million ) and why the SEO game has gotten so competitive. Optimizing for SEO. Few salesmen travel door to door anymore.

B2B 344
article thumbnail

10 Simple Updates to Make to Your eCommerce Store for Increased Conversions

Optimizely

Shopping cart abandonment is a massive issue for eCommerce retailers, one that significantly impacts conversion rates. When taking a look at cart abandonment rate research from Baymard Institute , the industry average is nearly 70 percent. Cybercriminals are a pervasive threat online, and likely always will be present.

article thumbnail

A Beginner’s Guide to Google Analytics

Kissmetrics

These custom reports may help when presenting information to your department, organization, leadership, or investors thanks to the hard numbers you can compare and the visual reports you can run. Then, you may benefit from optimizing those pages for SEO , deleting useless content, or creating entirely new work.

article thumbnail

Best Free WooCommerce Themes for Stores on a Budget

Ecommerce Platforms

Ecommerce-specific features – We looked at everything from product galleries to shopping carts, and wishlist buttons to high-resolution product photo areas. Optimization for speed and SEO (search engine optimization) – Each theme must meet our standarsds for compatibility with different browsers and devices.

article thumbnail

5 ways to leverage web design for a positive ecommerce experience

GetElastic

To build a successful ecommerce business, in addition to selling a product or service people want you also need to invest in various elements such as search engine optimization (SEO) and graphic design. Instead, it is the view cart button. A great way to make the shopping cart icon stand out is by using a bright color.